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LECTURERS

Our lecturing and tutoring staff

Tessa Allgeier

Tessa Allgeier, MCIM, Chartered Marketer

Tessa has many years experience as an independent consultant specialising in customer and market research and social marketing. After her postgraduate year at Kingston University, she began her career as a field manager for Harris Research, followed by design consultancy work with clients as diverse as the Brighton Festival and American Express.

She moved into the public sector and successfully established a customer-focused approach to research and marketing at Brighton & Hove Council. At the start of her freelance career she wrote a national training manual on research practice for the Chartered Institute for Public Finance and Accountancy, and regularly facilitates national and regional workshops, seminars and events within the public sector.

She lectures CIM Diploma students across all four modules, is a Chartered and full member of the Chartered Institute of Marketing, and registered as a CIM consultant. Tessa also works as an Associate consultant for a number of organisations delivering strategic marketing and research projects - often within performance management or engagement frameworks. Tessa has led and managed award-winning customer research projects and has recently been asked to deliver Social Marketing training within the Health sector across the UK.

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Ian Baines

Ian Baines

Ian worked as a Production engineer at BAE Systems then developed his career through product management to become Marketing Director and subsequently Managing Director of a number of high tech SME's within the Aerospace sector

He has significant experience in the development and implementation of marketing plans and has a particular interest in the evaluation of marketing activities

His MBA focussed on the role of SME's and the development of suitable export strategies for high tech organisations

He now works at Cranfield University developing their Aerospace Sector relationships and is a Fellow of the CIM.

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Liz Barnes

Liz Barnes

Liz began her career in marketing 20 years ago in classic FMCG roles with Express Dairies, Trebor and Kimberley Clark, where she became European marketing manager for Kleenex tissues. In the early 1990s she joined Eurotunnel to help launch its new holiday business. The challenges and insights gained from working in a service environment prompted her move into business consultancy and training, specialising in marketing, communications, human behaviour and customer services. She has trained corporate clients and SMEs and is now a regular speaker at various conferences, sharing her passion for ConNectworking - Effective Business Networking. Liz has lectured on Chartered Institute of Marketing programmes for nine years. She has also taught management on DMS and CIMS programmes. Liz is currently lecturing degree students at Brighton University. She is also an active branch member of the local Chartered Institute of Marketing executive committee.

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Red Barrington

Red Barrington, Chartered Marketer

As a rapidly emerging industry specialist in online marketing, Red Barrington has garnered a direct marketing reputation of note particularly in email, affiliate and data marketing techniques.  With more than six years working with leading industry specialists, Red has proven herself to be successful in many areas including data buying, data sales and customer relationship management while at the same time providing consultancy services for many internet start ups.  As a Chartered Marketer with an MSc in Marketing Red is passionate and committed to the discipline, although does find time for the odd game of netball!

 

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Mike Barrett

Mike Barrett

Mike has been involved in management learning since 1999 when he joined MTP plc after 12 years as a marketing professional.  Freelance since 2005, he now develops and delivers training and facilitation solutions around the world for companies including Unilever, Philips, Henkel and BSI.

As a graduate in Business from Kingston, Mike worked in the PR and promotions industry, latterly as director of a PR and events company, working with clients including Nestle, Apple Computer and Guinness.

Mike then spent five years as Account Director at a leading sponsorship agency, helping British Airways develop and implement their sponsorship strategy. Projects included co-ordinating BA's support of an International Children's Conference and their involvement with the British Olympic and Paralympic teams. Mike was also involved in sponsorship programmes for NatWest Bank and Stella Artois.

It was during this period that Mike first became involved in teaching courses on the Chartered Institute of Marketing programme, before his move into full-time training in 1999.

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Giovanna Battiston

Giovanna is a freelance trainer, coach and consultant who helps organisations to get the best from their marketers. She is also the CIM Regional Chair for Yorkshire and the North East and a lecturer in marketing at Sheffield Hallam University. Her clients include a range of SMEs and larger organisations along with individual marketers.

Giovanna started her career in the publishing department of the Thomas Cook Group where she reported to the new product development manager. She then moved into a marketing role and spent several years with a national HR consultancy whose client base included various plcs.

Giovanna holds a PGCE to teach in the post-compulsory sector, an MSc, and the CIM Postgraduate Diploma in Marketing. She is also a chartered marketer.

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Lyndon Beardsley

Lyndon Beardsle, MCIM. Dip.M. Chartered Marketer

Lyndon has 25 years commercial management experience in the fmcg sector including retail, sales and trade marketing for companies such as PepsiCo Foods, Boots Healthcare International and Kodak. He is currently the Commercial Manager for Boehringer Ingelheim Consumer Healthcare working on local and global initiatives. He is also a director of the UK's Health and Beauty Association.

Lyndon completed all levels of the CIM programme from certificate and advanced certificate at Nottingham Trent University Business School. He went on to attain the Post Graduate Diploma with the Oxford College of Marketing becoming a Chartered Marketer the following year.

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Dan Bennett

Dan Bennett

Dan is currently a Senior Lecturer and Course Leader at the University of Brighton, and in his spare time runs a small (but perfectly formed) consultancy which advises SME's, on their marketing and communications planning. He is also a visiting lecturer at Queens University (Canada), the Ecole de Management Normandie (France) and the Ecole de Savignac (France). When not doing all of the above or sleeping, Dan is also a PhD student at the University of Southampton.

He is a regular conference presenter and is a Co-Chair of the Academy of Marketing's Special Interest Group on the Marketing of Higher Education. He has been published several times by the Association for the Advancement of Relationship Marketing and by the Learning and Teaching Support Network. His research interests include the credibility of marketing communications, Higher Education marketing, relationship based approaches to marketing, and the history of marketing.

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Tony Bennett

Tony Bennett, Chartered Marketer

Tony Bennett started his career with ICI in a variety of international marketing and general management roles. More lately positions in Astra Zeneca and CHEP included Business strategy and planning which were coupled with on-going management of brands.

Responsibility for the bottom-line has emphasised to Tony the importance of multi-disciplinary teams and for marketers to fully understand the many components that make up profitable business

Over the last 7 years Tony has developed his own marketing consultancy with a focus on SME's including interim management and trusteeship of a sizeable local charity and the development of it's trading company as director.

A Fellow of CIM and Chartered Marketer, Tony has tutored for Oxford College for 5 years at both Brighton and Reading Universities.

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Susan Bishop

Susan Bishop Chartered Marketer

Susan Bishop has spent the last 17 years shaping companies marketing plans and assisting them to develop both their organisation and people to meet the challenges of the market. Working best as a catalyst for change by undertaking specific, measurable projects, Susan helps both operational staff and senior management recognise new business development opportunities and implement strategic and tactical marketing activities.

Susan is a Senior Lecturer at the University of Brighton teaching Fashion Retailing, Retail Consultancy, Ethical Retail and Marketing Planning.

In 2005 Susan conceived the Creative Fashion Forum, a group of small independent fashion retailers and designers. The membership has grown and developed over the last 4 years resulting in a community of local and national fashion businesses. Members meet to discuss challenges in sourcing overseas, e.tailing, PR, Branding, web design, franchising, styling and selling into department stores. She has a Postgraduate Degree in Marketing from the CIM (Chartered Institute of Marketing) and is a Chartered Marketer.

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Neil Brooks

Neil Brooks, DipM, FCIM, MAM

Neil has been running his own marketing consultancy, Adduce Marketing, since 2004 after a successful career in marketing within high-technology sectors.  Unlike his corporate background, Neil’s Adduce Marketing focus is exclusively on small businesses where management time and budgets are restricted.  In the last few years he has worked in a broad range of industry sectors and in both B2B and B2C environments.
In between client projects, Neil is an Associate Lecturer at both Oxford Brookes and Brunel universities, lecturing in Marketing, Economics and Corporate Strategy.  He has developed a research interest in measuring marketing effectiveness in small businesses and has written academic papers and presented at conference on this subject.

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Laura Butler

Laura Butler

Business Development and Student Services Executive

Laura has lived in Oxfordshire for the past 7 years, and currently lives with her partner in the village of Kidlington. She has several years sales experience in the competitive world of recruitment dealing mainly with large SME's and Blue chip clients. She is currently studying for the certificate in Marketing and hopes to progress though the levels. In her spare time Laura enjoys going to gigs, reading trashy magazines, cycling her bike and swimming.

 

 

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Cheryl Brown

Cheryl Brown MCIM, DipM, Chartered Marketer

Cheryl Brown has been a tutor with the Oxford College of Marketing since January 2006, and as one of its former students, knows well the demands of studying alongside a full-time job and the joys of graduating. Cheryl leads on marketing for the Knowledge Services at the Institute of Development Studies, in Sussex and has substantial experience of  marketing to different cultures, stakeholder management and finding creative ways of serving a global online audience on a small budget.

 

 

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Lucy Carter

Lucy Carter

Lucy worked at Nationwide Building Society for more than seven years where she was in product management and more recently marketing communications controller heading up a large team responsible for consumer communications. She left to start a family and joined Oxford College of Marketing.

Lucy has also worked in education marketing as a media planner/buyer for an ad agency and in a government press office. Her specialisms are communications strategy and practice and marketing team management.

Lucy has a degree in human communication, majoring in psychology, linguistics and marketing, a postgraduate certificate in marketing and a Chartered Institute of Marketing Professional Postgraduate Diploma In Marketing. She is a member and former student of the year of the Chartered Institute of Marketing.

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Bruce Clayton

Bruce Clayton

Bruce has extensive experience both on and offline, having worked in both TV, Radio and for online media owners before moving into affiliate marketing in 2003.  Gaining experience with both general and specialist networks, Bruce joined forces with an industry-leading affiliate to found Existem Affiliate Management, a multi-award winning company delivering management solutions and consultancy to a wide variety of clients.

 

 


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Graham Cooper, Chartered Marketer

A practising marketer with experience in a blue chip company, Graham has worked with the training consultancy Bradshawe Peacock where he developed and delivered training courses for HMG, the NHS and various blue chip companies. For ICL he has been responsible for the development of sustained revenue growth within his government accounts, planned promotion campaigns involving contact at the highest civil service level, and developed the marketing strategy delivering growth from £42m to £70m.

Graham's marketing interests lie in strategic marketing, the modelling of marketing behaviour and the development of standard tools. He is currently delivering a series of post-graduate seminars on marketing for public procurement. He is also deputy chief examiner for the Managing Marketing Performance Module for the Chartered Institute of Marketing Professional Postgraduate Diploma in Marketing.

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Simon Corbett

Simon Corbett

Simon Corbett founded Jargon Public Relations in early 2008 having been involved in the UK public relations industry for over ten years. Since its launch the agency has grown steadily and employs four members of staff who are involved in both media and analyst relations campaigns. The agency has a growing client list from a broad variety of sectors.

Throughout his career Corbett has been involved in international public relations campaigns and has held positions at The Weber Group (WeberShandwick), Porter Novelli and Edelman. Corbett has worked on technology, corporate and consumer campaigns and has managed the reputation of organisations including HP, Oracle, Ribena, British Airways, Danish Bacon, Travelocity.co.uk and LG Electronics. Corbett has also managed public sector communications campaigns including the NHS’s NPfIT campaign and the DTi campaign for renewable energy.

Corbett has designed and ran various training workshops for clients including client media messaging seminars, crisis management planning and corporate media training. Corbett has a BA Hons in Business Studies and Marketing, and an MA in Organisation Studies from Warwick University. He has passed the Chartered Institute of Marketing and Chartered Institute of Public Relations qualifications at the highest level and is a part time lecturer at Oxford Brookes, Reading University and West London College. He is also a member of the market research society and in early 2009 was hired and retained by the London Development Agency to give a series of lectures on public relations to aspiring entrepreneurs and small business owners. Corbett is a regular contributor for several publications/web sites including EnterpriseNation.com and BusinessZone.co.uk that are aimed at small/medium sized fast growing businesses.

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Diane Cotton

Diane Cotton

Diane is our recently appointed Regional Manager for Liverpool and has a wealth of experience both in marketing and tutoring. Diane worked for 12 years for an international flavour company assisting in the development of global strategic marketing plans. In 2003 she embarked upon a career change and commenced teaching business courses including CIM Professional qualifications at both Certificate and Diploma levels to students worldwide studying either part-time, full-time or as distance learners.

Diane holds the CIM Post-graduate Diploma, has recently undertaken the Certificate of Further Education and is a member of the Institute for Learning. She is currently working towards Chartered Marketer status.

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Andy Cropper

Andy Cropper, Senior Lecturer

Andy is a Senior Lecturer within the marketing subject group at Sheffield Hallam University and would describe himself as a 'practical marketer' rather than as a full blown academic.  He has had considerable experience within industry, gaining his initial skills within the service sector but having since been involved in a wide range of industry sectors.

In 1992 he moved into consultancy, combining this with a moderate lecturing workload.  Within a short period, however, he became the Marketing Director of a telecommunications company and this grew to occupy most of his time until 1998. Whilst retaining his directorship, he then made a conscious move back into consultancy, focussing mainly upon the rapidly emerging markets of Central and Eastern Europe.  This has included a 4 year programme working with the Czech Government and Czech companies in developing business competitiveness, business development programmes in Bulgaria, Poland, Serbia and the Ukraine and small business generation activities in Siberia.

He is currently a Director of Bridge4, a consultancy company focussing upon stimulating and facilitating business activities between the UK and the Ulkraine.

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Angela Dalrymple

Angela Dalrymple

Angela Dalrymple has 25 years’ experience in marketing strategy and lecturing. Angela has held senior marketing and lecturing roles with major international enterprises and business schools.

Angela has an MA and BA from the University of Oxford, an MBA with Distinction from the University of Liverpool (Outstanding Student of the Year Award), and a Diploma in Management Studies with Distinction from Henley Management College. Angela is a senior professional member of the CIM, MRS, and Institute of Directors.

In addition to working with Oxford College of Marketing, Angela lectures and assesses MBA, MA and MSc students in Marketing with the University of Wales, the University of Portsmouth, and a number of postgraduate colleges in London, and is a board director with an international consultancy and research organisation. Angela previously held senior global marketing positions with AT&T, PricewaterhouseCoopers and Reuters.

Angela has served on the board of the government Young Enterprise scheme in London, developing business enterprise programmes in the London area.

Angela’s specialist areas include marketing research & planning, market strategy, market analysis & forecasting, segmentation, channel strategies, competitor analysis, product management, global marketing, services marketing, consumer behaviour, project management, and business-to-business marketing.

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Tim Fidgeon

Tim has worked as a consultant within the fields of copywriting, usability and search engine optimisation for over 7 years and has been invited to speak at 'Internet World'.
After having spent the first part of his career working for traditional digital agencies, he now offers freelance consultancy and training to such organisations as BT, the Chartered Institute of Marketing, e-Consultancy, General Motors and Sony.

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Ian Finlayson

Ian Finlayson, MA (Marketing), MA (Govt.), BA (Hons), FHEA, PgCE

University lecturer and management trainer with eleven years’ experience of teaching undergraduate and postgraduate programmes, including CIM, in marketing and business studies to students and managers in the UK, France, China and America.

Ian‘s easygoing, plain-English style of teaching makes learning for CIM qualifications fun and, as a Fellow of the UK Higher Education Academy, effective.

Ian has wide fir.sthand experience of marketing and business having held senior positions with Unilever, Cadbury Schweppes, Nationwide,  Royal Bank of Scotland  and UK & American consultancies specialising in marketing, leadership and change.

Outside work Ian enjoys, swimming, photography and walking.

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Aileen French

Aileen French

Aileen has been a University lecturer in Marketing for the last 20 plus years, an Oxford College of Marketing tutor for 11 years, and now works part-time at university as a senior lecturer, tutoring mainly postgraduate and post-experience students and focusing particularly on international and service marketing applications, especially looking at tourism. At the same time she runs a number of consultancies, mainly small business enterprises, helping them develop their marketing, on and off line communications and Customer Relationship Management strategies. Several of these are located abroad, necessitating frequent travel and interaction with different cultures, which provide a non-stop source of real life cases for teaching and learning.

She was an examiner for the Chartered Institute of Marketing for nine years, examining Diploma examination papers and is one of the Oxford College of Marketing’s internal moderators, checking and evaluating the final pieces of work before the assignments are passed to the Chartered Institute of Marketing for final grading.

In between travelling abroad for business and occasionally also for pleasure, she enjoys her garden, her lovely grandchildren (and of course their parents) and has been planning for the last 15 or so years to write a book based on her many idiosyncratic blogs about the interactions with businesses and their customers that she meets, experiences which keep the practice of marketing alive.

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Andrew Geoghegan

Andrew heads up the marketing insights team for PepsiCo International UK and Ireland, working on the UK's biggest brand Walkers Crisps as well as the other parts of PepsiCo's portfolio including Tropicana, Quaker, and Pepsi Beverages. Andrew's previous experience includes ACNielsen where he worked with major FMCG manufacturers, such as Unilever and Britvic, analysing market trends and consumer behaviour. He has also worked in the market research industry undertaking a broad range of qualitative and quantitative market research.

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Dr Cigdem Gogus

Dr Cigdem Gogus

Cigdem holds a PhD in Marketing from Henley Business School, University of Reading and an MBA in E-Business from Cass Business School, City University London. Her expertise areas include consumer behaviour, e-business, and mobile marketing. She is currently supervising MBA dissertations as Visiting Faculty at Henley Business School.

Prior to joining Oxford College of Marketing she was working as a Teaching Assistant for International Marketing at London School of Economics. Before moving into academia Cigdem had a successful professional career and worked for over five years in the software and textile industries where she held positions in account/customer management, sales, procurement and merchandising.

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Gill Hall

Gill Hall Chartered Marketer

Gill runs her own Oxford-based consultancy, Boxtree Marketing, having spent 20 years working in B2B marketing roles in a range of companies, from SME's to large Corporates. 

Following a degree from Leeds University in French and Spanish, Gill began her marketing career in new product development and then moved into financial services, becoming head of marketing and communications for Lloyds TSB Commercial Finance. Here she led a major branding project, delivered award-winning campaigns and launched product innovations which helped position the company as the UK market leader.

Gill also worked in a strategic advisory consultancy in the pharma/biotech sector before setting up on her own. Now she specialises in helping her clients, both in the UK and Europe, develop and implement customer-led marketing strategies to help shape their businesses.

Gill has the Professional Postgraduate Diploma in Marketing, is a Chartered Marketer and CIM member.

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Kate Hamilton, Chartered Marketer

Kate's career has spanned all the key marketing disciplines working both internationally and domestically for Groupe Bull, Citizen Europe, Royal Mail, One-2-One (now T- mobile), Lucent Technologies and Avaya. Since setting up her own B2B direct marketing consultancy last year, she has worked with a number of clients including Novell, Magic4 and Openwave. As a professional with many years' experience in the communications and technology sectors, Kate has delivered several award winning programmes that have directly impacted the bottom lines of blue chip businesses.

Kate is a Fellow of the Institute of Direct Marketing and holds degrees in business studies and organic chemistry. She lectures part-time for the Oxford College of Marketing and the Institute of Direct Marketing and is currently working on her MBA dissertation with Henley Management College.

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lisa

Lisa Harris, Chartered Marketer

Lisa had 10 years' commercial experience with Lloyds bank, where she was responsible for marketing new international payment services together with the management of a network of business relationships with other banks.

While she was working she completed an MBS degree and the Chartered Institute of Marketing Professional Postgraduate Diploma In Marketing. She then moved to Brunel University where she studied for a PHD focusing on the management issues arising from the implementation of new technologies in retail banking. Lisa is now lecturing in marketing at Brunel University and is also part of an international team sponsored by the European Commission to study interfirm collaborative networks for new product development.

She is an active branch member of the Chartered Institute of Marketing and secretary of the Royal Counties branch.

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Joy Hawthorne

Joy Hawthorne, Chartered Marketer

Joy is Commercial Director for GfK NOP where she has numerous Government, financial and regulatory bodies/agencies as clients. She spent over 10 years working in high street retail management for Arcadia. She has also lectured in Business and Marketing at Oxford Brookes University. Joy has an MBA, BA Hons in Marketing, PG Dip in Marketing, PG Certificate in Teaching in Higher Education and is a Fellow of the CIM.

 

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Tamzie Hollands

Tamzie is a qualified and experienced marketer having worked in both financial and place marketing environments for 12 years before moving into lecturing full-time eleven years ago. She now teaches predominately on Marketing (CIM and CAM) and Business based programmes.  A Fellow of CIM and a Chartered Marketer, Tamzie has also been a CIM examiner for 10 years, currently on the Diploma ‘Delivering Customer Value in Marketing’ team.  As an experienced examiner, she knows what CIM are looking for in terms of both the exam and assignment work set. Tamzie has the CIM Post-Graduate Diploma in Marketing amongst other relevant qualifications.


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Jane Horne

Jane Horne

Jane has extremely broad industry experience gained through a successful eight-year marketing career with the Nationwide Building Society. As product manager for the company's multi award winning general insurance portfolio, she has experience in all marketing disciplines, as well as training and project management. As well as being a part-time Oxford College of Marketing lecturer, Jane also manages her own marketing consultancy specialising in the IT and insurance industries. Jane graduated from the Chartered Institute of Marketing in 1998 achieving a student of the year award and is currently working towards Chartered Marketer status.

 

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Christine Jackman

Christine Jackman, Chartered Marketer

Christine has 14 years' experience as a marketer across the service industry, both in the profit and non-profit sectors having worked for notable organisations such as Grant Thornton Accountants and Oxfam GB. She is currently Director of an agency providing marketing and PR services and consultancy to a wide variety of clients, at both a strategic planning and project management level. Christine is also a CIM Examiner for the Certificate in Marketing. She values all continuing professional development, holding an MBA, the CIM Postgraduate Diploma in Marketing and is an Affiliate of the Institute for Learning. Christine is a full member of the CIM, a member of the Thames Valley CIM Branch and a Chartered Marketer.

 

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Chris Jones

Chris has enjoyed a highly successful career in general management and strategic international sales and marketing with Xerox Worldwide. He has worked throughout Europe, Arabia, Oceania and Africa. In Rwanda the introduction of digital colour printing allowed the World Health Organisation to deliver its key health messages despite low literacy levels. Chris successfully completed an MBA at Manchester Business School with the aim of expanding his business knowledge and potential and graduated with distinction in 2004. Since then he has set up Commercial Inspirations which consults with high technology start-ups. As a member of both the Chartered Institute of Marketing and the Institute of Directors Chris is continuing his professional development and is also an active member of the Chartered Institute of Marketing Manchester management committee.

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Ardi Kolah

Ardi studied law at King's College London and before joining the BBC in news and current affairs. He has over 15 years' public relations and communications management experience, specialising in business transformation and internal communications practice in both the private and public sectors. He has worked for many leading international organisations in roles that combine strategy and implementation of major PR and change management programmes, including the BBC, Andersen Consulting, CMG plc, Imperial Cancer Research Fund, the DTI and HM Royal Navy.

Ardi is a Fellow of the Institute of Public Relations, a Fellow of the Chartered Institute of Marketing and a Liveryman of the Worshipful Company of Marketers in the City of London. In April 2003, he received the prestigious Hollis Sponsorship Award for his work on the British Independent Film Awards.

Ardi is also a published author whose works include Maximising the Value of Sports Sponsorship (Financial Times) and Essential Law for Marketers (Butterworth Heinemann). He is a board director of the IPR and the European Sponsorship Consultants Association and is a visiting lecturer at the Judge Institute of Management, Cambridge University.

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Tim Lane

Tim Lane

Tim spent his early years in FMCG sales with companies such as Proctor and Gamble, Duracell and Dairy Crest Foods, where he was National Sales Manager. He ran the sales and marketing side of things for his family business, until it was eventually sold to Whitbread. Tim then acted as consultant marketing director to a children's leisure business until he emerged to join the Oxford College lecturing team in Brighton and Tutoring Distance Learning students. Tim has worked on CIM courses for a number of years and was a Senior Lecturer.  He has an MBA, a Post Graduate Professional Diploma in Marketing and a BSC in Business Studies.

Tim is now an Examiner for the new module Assessing the Marketing Environment and has PGCE, Qualified Teacher status.

Tim is a Fellow of the Institute of Management.

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Elizabeth Lye

Elizabeth Lye

Elizabeth worked in the editorial and marketing departments of publishing houses in London for nine years before moving up to Sheffield. She took a maternity break and freelancing as copy editor and publicity copywriter, working for publishers and government departments. She has developed marketing at Sheffield Hallam University in many subject areas. Elizabeth studied for her CIM Certificate and Diploma part time and gained an MSc in Marketing Management in 2007.

She divides her time between European Business Development, marketing communications and lecturing in Marketing at Sheffield Hallam University and tutoring for Oxford College of Marketing.

 

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Michael Lynch, BA (Hons), IMC, MMRS, FCIM, MSC, Chartered Marketer

Michael is a Chartered Marketer and Fellow of the CIM. He’s also a member of the Market Research Society, the Financial Services Forum and the UK Institute of Financial Analysts (CFA UK). Since 2007 he has been NS&I’s Head of Demand Planning and Chairman of the NS&I Marketing & Sales Committee. Michael is a former CIM examiner, has lectured at CIM Professional and Postgraduate Diploma levels and is a graduate of Cranfield School of Management from where he attained an MSC in Strategic Marketing.

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Lynn McBain

Lynn has over 25 years experience in marketing and sales. Most recently she has worked extensively with a wide range of blue chip organisations through the CIM. Lynn is also on the CIM Academy and delivers the Professional Certificate and Diploma in Marketing.

Lynn has an MA in Marketing and is a Chartered marketer and member of the CIM; she also has a Certificate in Education and 5 years experience of lecturing in higher education. Lynn has been enjoyed supporting Oxford College of Marketing students as an assignment tutor for a number of years.

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Roger McGee

Roger McGee

Roger McGee is an experienced and well qualified tutor, with many years of teaching and supporting students at all levels of the CIM qualifications route. Now working with Oxford College, I am delighted to be involved in assignment support for the new Professional Diploma.

My qualifications include a Master's degree in Marketing and I am also a Chartered Marketer. I have a Master's degree in Education and I am a fellow of the CIPD and a qualified teacher/trainer.
Previous commercial experience includes several years in the publishing and newspaper industry and preparing marketing plans for a national charity.

Recent consultancy work was work with DEFRA on three projects (latest in 2008)

A recent publication of mine was an article entitled “Strategic Marketing Planning” which appeared in Business Review, 2006

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Ray Murphy

Ray Murphy

Ray joins us this year as our new Distance Learning Manager, a new post introduced to launch and manage our new DL programmes.

After a career in marketing management with Littlewoods Pools and Warrington Development Corporation in the late 1970's Ray joined the Whittle International Group initially as Sales and Marketing Manager, eventually taking on the role of General Manager.

In 1983 he set up his own Marketing Consultancy usiness specialising in work with small/medium sized businesses, and became a listed consultant under the government funded Marketing Initiative programme. He has written a number of distance learning texts covering marketing and management topics and produced and appeared in a number of training videos.

He is a Chartered Marketer, holds the CIM PG Diploma in Marketing, has a psychology degree and Certificate in Education, and has been a member of the Chartered Institute of Marketing since 1971. He also lectures at a major college in the northwest where he has been managing and delivering CIM programmes for over 18 years. Ray also bolsters the Northern contingent of OCOM – living in Wigan with his wife.

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Andrew Orchard

Qualifying as a teacher in 1971, Andrew has many years of teaching experience both in the UK and abroad. On completion of his MBA from the Henley Management College, he became involved with running and teaching Chartered Institute of Marketing programmes in the London area. He has developed considerable experience in teaching at all levels of the programme and in addition to his university lecturing carries out marketing consultancy for SMEs. His research interests focus around CRM and e-marketing. In addition to his lecturing Andrew is an external examiner in travel and tourism for Hertfordshire University's franchised courses at Cologne Business School.

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Deborah Pearson-Jones

Debbie Pearson-Jones,

MBA, DipM, PGCE(PCET), FInstSMM, MCIM, Chartered Marketer

New manager for the Reading Centre from September 2010.

Debbie Pearson-Jones has significant experience in marketing  and major account management in the UK and global markets. Debbie’s work has been mainly in the telecommunications industry in marketing strategy, planning and development, as well as project management from concept, through implementation to maintenance.

Debbie has successfully taught CIM and ISMM qualifications at all levels for several years. She also teaches business and marketing to Masters level at university.

Debbie is currently working in the UK charitable sector on the development of humanitarian projects in sub-Saharan Africa.

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Angus Phillips

Angus Phillips

Angus is a senior lecturer at the Oxford International Centre for Publishing Studies. He specialises in strategy projects and business research, as well as management, editorial and marketing training. He has degrees from Oxford University (BA) and Warwick University (MBA), and many years' experience in the publishing industry.

 

 

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Rosie Phipps

Rosie Phipps, Chartered Marketer

Rosie Phipps is the founder of Oxford College of Marketing and the Principal.

Rosie trained as a pharmacist before going into market research and marketing with Sterling Winthrop and Beecham products. She managed and lectured Chartered Institute of Marketing courses for many years at the Oxford College of Further Education where her students achieved record passes. Rosie has the Professional Postgraduate Diploma In Marketing and is a member of the Chartered Institute of Marketing. In addition she has trained at the Tavistock clinic in individual, group and organisational behaviour. She is co-author of the Chartered Institute of Marketing texts Understanding Customers and The Marketing/Customer Interface (Butterworth Heinemann) and wrote Start Your Own Business, a BBC book. Rosie has also been a city councillor on Oxford City Council and is also a fellow of the Royal Society of Arts.

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Cathy Pickup

Cathy has extensive experience in marketing and management both in industry and education. She is qualified to Masters level and as held the CIM Postgraduate Diploma for over 30 years. Cathy has worked as an examiner at the Postgraduate level and held the position of Deputy Senior Examiner at the Introductory Certificate level for many years. She currently works as a senior moderator across the Introductory, Professional Certificate and Professional Diploma levels including attending exam boards for these. She has been involved in syllabus development for the new Introductory Certificate and Certificate. She currently delivers for the CIM Academy across all the Certificate and Diploma modules which includes delivering all day workshops and supporting students studying online.

Her business background is fmcg, predominantly in the drinks industry, managing brands such as Buxton Spring Water and R. Whites Lemonade.  Her educational experience is in both HE and FE institutions. She was involved in the development, launch and management of one of the first marketing degrees in the country and worked for a number of years within the Business School at the University of Central Lancashire.

On the training front she has been involved in delivering marketing and management programmes to students from a wide variety of profit and not-for-profit backgrounds.  She has also been involved in delivering in-company programmes for companies such as Sara Lee, Honda, John Guest and British Council. Cathy has her own marketing consultancy.

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Liz Ratcliffe

Liz Ratcliffe Chartered Marketer

Dr Liz Ratcliffe, BSc, PhD (Bristol), DPIM has over 13 years senior marketing experience, gained within the publishing, broadcast, engineering and Information technology industries and also from within the Public Sector.

She is currently the Head of Product Marketing and Propositions at the National Mapping Agency, Ordnance Survey, where she is responsible for the strategic marketing function within the organisation, as well as for new product development.

In October 2008, Liz graduated from the Chartered Institute of Marketing, gaining her Professional Postgraduate Diploma in Marketing, and also wiping the board of awards, gaining 5 of the 7 International awards that year, the first time anyone has done so in the history of the CIM. She won best UK, best International and best Executive student awards as well as coming top in 2 of the 4 modules.

In her spare time Liz has a passion for the theatre and for all types of music, and is also a keen sailor and scuba diver, enjoying many water-related exploits at her home in Lymington, Hampshire.

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Adam Raman

Adam Raman BSc, MBA (Warwick), DIPM, has over 15 years' international senior marketing experience gained within the pharmaceutical and consulting industries. He is currently a senior lecturer at Kingston University, where as well as teaching on both undergraduate and postgraduate courses in the UK and the Russian Federation, he is also completing his doctorate in strategic marketing.

In November 2004 Adam was appointed deputy chief examiner for the Analysis and Evaluation Module of the Chartered Institute of Marketing Professional Postgraduate Diploma In Marketing. An accomplished scuba diver, Adam aims to dive all of the world's famous dive sites as well as gaining professional recognition in the sport.

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Peter Rees

Peter Rees

Peter Rees is a skilled strategic marketer and an outstanding communicator.
He has an established track record, at senior executive level, of planning and implementing business policies for growth in complex, international markets.

He also operates effectively at a tactical level and posesses proven 'hands-on' expertise in the practical management of projects in business units of all sizes.

At present he is enjoying a portfolio career as Managing Director of an international marketing consultancy. He also provides marketing advice and leadership, pro bono, for a number of not-for-profit organisations and he is a regular speaker and lecturer in marketing, business and new media at conferences and academic institutions.

His creative skills manifest in his work as a composer/producer of music and video for use in Corporate communications, on the Internet and at events.

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Richard Ridge

Richard has worked for several years in web marketing and marketing communications for the IT sector, including such areas as telecommunications, digital television, gaming, e-commerce and electronic funds transfer.

He has a first class honours degree from Oxford and holds the Chartered Institute of Marketing Professional Postgraduate Diploma In Marketing.

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Jack Roberts

Jack Roberts

Jack is a practising Chartered Marketer who specialises in helping small to medium businesses grow by applying marketing principles. He has nearly 20 years experience in marketing roles including Marketing Manager for Halifax plc and has the Diploma of the Institute of Direct Marketing as well as the CIM's Certificate in eMarketing Excellence. As well as lecturing, training and assignment mentoring with the Oxford College of Marketing, he lectures part-time at Manchester Metropolitan University Business School.

He believes that marketing is not just a set of communication tools and techniques - it is a way of doing business. It means understanding your customer's needs and wants and then channelling all aspects of your company to meet those needs and wants. That's what leads to profit and success. Jack's skill is in giving you the skills to do that in your own company. He lives and breathes practical marketing and business development for companies every day. This style is brought to you in his training - you will see and experience how businesses and marketing operate in the real world, in your world.

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Dr Tim Sellick

In addition to his duties with The Oxford College of Marketing Tim also teaches sales and marketing at Birmingham City University at both undergraduate and post graduate level.  Tim also runs his own Marketing consultancy which enables him to feedback his experiences and skills into the classes he runs.  Tim is a qualified teacher in post compulsory education and in addition to his first degree in Marketing holds an MBA and a Doctorate in Business Administration.

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Joe Shami

Joe Shami MBA MSc DipM

Joe Shami’s main area of expertise is in sales and marketing. His career started in the travel industry where he worked as a sales and marketing advisor for one of the largest tour operators in the world, Thomson Tui. This involved travelling to all their major destinations bringing together new ideas and using innovative technologies to help increase sales and new product development in a traditionally mature market. Appreciating the rapidly expanding use of technology in the workplace, he spent a year studying for an MSc in Information Systems and continued his education a year later with an MBA.

As the general manager for specialised management consultancy, he worked closely on the Royal Bank of Scotland/Nat West account,[ranked as the fourth largest banking group in the world]. He worked with a group of world class specialist consultants, banking staff and their customers in the SME market. The objective was to help the owners of SME businesses to develop their own strategic thinking whilst at the same time working alongside their bank managers.

Since 2002, he has run his own consultancy providing help and advising a variety of business; from an IT start up in the website subtitling sector to marketing communications and strategy training for Cisco Systems. He has recently been appointed in the French equivalent of an associate professor at the University of Perpignan in France and lectures on a regular basis on strategic marketing at Masters and MBA level in Europe, the Middle East, and in the USA. He also works with professional marketers in gaining their professional qualifications through the Chartered Institute of Marketing as well as bespoke sales and marketing training for clients.

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Jessica Simpson

Jessica Simpson

Jessica has worked in the marketing and business industry for over 15 years. Her roles have covered both client and agency sides. Jessica started her career as Marketing Manager for telegraph.co.uk the first and largest online newspaper in the UK. She has also developed loyalty programmes for Master Card and Cathay Pacific.

Her experience is international with key roles in Australia for News Limited in which she developed their home delivery network database which is now used in all News Limited publications as well as for Telstra (equivalent to BT in the UK) and Suncorp (Major Australian financial organisation).

Jessica now runs her own Marketing and Business Consultancy with key clients in the UK and abroad. In her spare time Jessica lectures in Marketing at Aberystwyth University.

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Alicia Snow Chartered Marketer

Alicia became an assignment tutor after studying for 3 years as a distance learning student of the college, and successfully completing the CIM Certificate, Diploma and Post-Graduate Diploma in Marketing whilst working full time in a marketing management role. Her current role is in luxury retail with premium brand Polo Ralph Lauren, where she is the CRM and Database Manager for UK and Europe. She has experience across industries including media, gaming and leisure, and retail.

Alicia strongly believes that her CIM qualifications have been integral to her career success to date, and is a great advocate of the college. In her spare time, Alicia enjoys being with the people she loves and is a self confessed food and wine lover, which is balanced out with her passion for running, yoga and the great outdoors!!

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Paul Taylor

Paul Taylor

Over the last 15 years Paul has worked as a trainer and consultant with organisations ranging from Ericsson (global leadership programme delivered in 15 countries), British Gas and the DTI, through to start-ups.

As marketing manager at London Electricity he developed the strategy for the competitive business market and managed a multi-million pound budget. Paul has an MA in law and an MBA and is a member of the Chartered Institute of Marketing and the Chartered Management Institute.

 

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David Tunney

David Tunney

A twenty year spell in the banking sector prepared David for a move in the marketing industry when he took forward an outdoor media business as part of the West Midlands Travel group. This was followed by development of UK operation dealing with charter holiday traffic and consulting work for local authority.

Exposure to public and private sector business provided David with a strong foundation to underpin a new career in further education. From 1999 he has been delivering professional qualifications relating to management, finance, accounting and personnel. This includes Chartered Institute of Marketing qualifications at all levels.

A Midlands man, other interests include photography, reading, travel and charity work.

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Katie Underhill

Katie Underhill

Katie is a practicing Chartered Marketer who specialises in developing communications campaigns. She has worked for private and public sector organisations including a major housing, care and support provider. 

Katie teaches CIM courses at a large college in the Midlands and is working towards qualified teacher status (QTLS). She is an affiliate of the Institute for Learning and a full member of the Chartered Institute of Marketing. She holds the CIM Professional Postgraduate Diploma in Marketing.

 

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Philippa Varey

Philippa Varey MCIM Chartered Marketer

Philippa set up Oriel Marketing Ltd in 2005, a strategic marketing agency which exists to help companies grow and develop, by understanding what their customers really want and delivering it effectively. Well-respected as a specialist in strategy development and marketing communications, motivated by working with issues that really matter and committed to finding creative opportunities to make a difference. 

Recent projects include marketing the qualifications division of a major institution, developing a new marketing proposition for a firm of solicitors, devising and introducing a new product development process in the insured healthcare market, and the development of a Europe-wide marketing campaign for a road safety organisation.

Previous experience includes heading up the marketing team for AA Insurance, specialising in customer retention strategies and new product development.

As well as supporting students of the Oxford College of Marketing, Philippa is also working with Young Enterprise to share business knowledge with school pupils and running marketing workshops for start up businesses.

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Tony Varey

Tony Varey

Tony Varey has spent a rich and varied marketing career to date spanning Product Management, Communications, Planning and Line Management roles in the oil industry (UK, Latin America and Middle East), and also in media, education and professional bodies including the Chartered Institute of Marketing where he was the International Manager for 5 years.

Tony is now a freelance marketing adviser and interim manager, and tutors marketing students.

 

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Lucy Venables

As a founding student of the Oxford College of Marketing, Lucy started her studies at Certificate level and gained her Chartered Institute of Marketing Professional Postgraduate Diploma In Marketing in 2000 when she achieved a student of the year award from the Royal Counties branch. Throughout her career Lucy has worked in a wide variety of marketing roles including in the international publicity department of film distribution company United International Pictures, in sales and marketing for Huber & Suhner (UK) Limited, in product management for a character merchandise company, and as marketing communications manager for fuel and oil additives company Infineum International Limited. Lucy is now working as group communications manager for CRC Group plc, European technology repair specialists.

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Gillian Waters

Gillian Waters, BA Hons Dip.M MCIM MBA, Chartered Marketer

Gill has been an Examiner with CIM for over 15 years at Stage 2 - initially as a member of the team and subsequently deputy senior examiner for Marketing Operations, and has been a member of the MMIP examination and feedback team since its introduction for the standard and interim boards. In addition, she moderates across the Professional Diploma and Certificate levels for the interim boards.

One of the original cohort of Chartered Marketers, Gill has the PG Diploma in Marketing, MBA (OU) and a teaching qualification in non-compulsory further and higher education.

Fellow of CIM, Senior Examiner (Rep) on the current syllabus - Project Management in Marketing - & visiting lecturer at Henley Business School (University of Reading). My practitioner experience ranges from the City and Defence to logistics consultancy and NFPs/charities sectors. Most recent consultancy has focussed on SMEs looking towards the next stage of growth, and charities operating in increasingly challenging environments.

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Georgina Whyatt

Georgina is a senior lecturer in marketing and retail management at Oxford Brookes University. For some years prior to this she combined the position of lecturer and town centre manager. The latter role varied from drawing up a strategy and implementing a series of marketing initiatives for the town's regeneration, to advising independent retailers and managing relationships with all main stakeholders.

Georgina's marketing experience was first gained in retail buying positions at Littlewoods and Empire Stores. Following these she worked in Hong Kong where she ran an organisation that protected the interests of Hong Kong manufacturers and exporters. Georgina has a degree in textile design, an MBA and Professional Postgraduate Diploma In Marketing and is a member of the Chartered Institute of Marketing.

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Pauline Williams

Pauline Williams

Pauline took over the Assignment baton from Jane Horne in early 2007 having worked with us for a year in the customer services team.

Pauline has over eight years experience as a Business Development Manager, working in IT Training and software development. She has project managed Windows Migration Projects for major corporate accounts which ranged in size from 50 to 2,000 members of staff. Her clients have included British Gas and Racal. She has also been responsible for recruiting, training and managing new sales teams for two expanding IT training companies, through graduate recruitment programmes.

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Mo Willan

Momodou Willan

Mo manages his own marketing consultancy company in London and has over the years carried out consultancy assignments for several organisations including Barclays Bank, Coca cola and The British Council. Over the past six years, Mo has trained over 2000 marketing executives mainly in UK, Eastern Europe and Africa. Prior to setting up his consultancy, he worked for four years as Group Marketing Manager (West Africa) for the French multinational firm Cement Françoise.
 
Mo holds a professional Postgraduate Diploma from the Chartered Institute of Marketing, MA Marketing from Greenwich University, MBA from Lincoln University, MPhil from Cranfield University School of Management and is a final year PhD candidate. 
 
Mo is a visiting lecturer at the London Metropolitan University and the University of East London.

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Linda Willis

Lynda Willis, Chartered Marketer

Lynda Willis is a marketing and media services professional with over 18 years in the industry under her belt. Her career started off in the Northern Bank where she held a variety of management roles in public relations and marketing.

In 2004 she set up her own business, Lynda Willis Marketing and Media Services, and has already established herself as an excellent external marketing and media resource for the small business sector. But not flowery words in fancy documents, Lynda helps businesses implement practical and cost-effective marketing strategies that lead to increased turnover, ranging from print management, press releases, publications management, market research, drawing up marketing plans and even staff training.

Living in Northern Ireland, Lynda is a Chartered Marketer and is also Small Business Adviser for the Southern Regional College in Newry. She completed her Post Graduate Diploma in Marketing in 1995 and the CIM E-Marketing Award in 2006.

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Liz Wragg, Dip M MCIM MBA

Liz has been an examiner and moderator with CIM for over 10 years and is currently assistance senior examiner for MPP at Professional Diploma and also an examiner for DCVTM. Liz has lectured for the last 21 years in Business and Marketing and has taught at all levels of CIM qualifications within both FE and HE sectors.

Prior to raising a family she worked in sales and marketing in the financial sector combining this with visiting lecturing posts.  Whilst still lecturing on a part time basis for OCOM Liz is also currently working in management in Higher Education.

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Anna Wycherley

Anna runs her own business providing languages services to primary schools as well as working freelance as a consultant and setting up the new Oxford College of Marketing centre in the North West.

She has managed many projects for FTSE 100 companies and has advised a variety of small businesses on their marketing strategies. She was involved in a national £8m campaign to increase recycling and has project managed the British Land Corporate Responsibility Report for the past two years.

A languages graduate with a First Class BA Joint Hons, she has a number of marketing qualifications including the Chartered Institute of Marketing Professional Postgraduate Diploma In Marketing in Marketing with distinction and two credits.

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Jane Young

Jane Young

Jane has a BA (Hons) in business studies and worked in several major media and full service advertising agencies up to media group manager level before taking a break to start a family. She now manages the administration and applications for Oxford College of Marketing.

 


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