Cheryl Brown is a marketing consultant whose work focuses on helping people learn how marketing theory and tools can be used in research communication and social change. Her background is in strategic planning and not-for-profit marketing for global audiences. She has written on a number of topics including social media, gender and marketing ethics. In addition to lecturing and consultancy work, Cheryl is editor of www.SocialMarketingLady.co.uk, a site created to help people learn about social marketing, and belongs to several communications and marketing peer groups, including the CIM’s Social Marketing group.
Cheryl Brown has been a tutor with the Oxford College of Marketing since January 2006, specialising in the CIM Professional Certificate, Project Management and the CAM Digital Marketing modules. As a former Oxford College of Marketing student, she has recent experience of studying for the CIM qualifications alongside a full-time job. She has a City and Guilds qualification in teaching in the lifelong learning sector and enjoys applying her skills as a workshop facilitator to the classroom setting.