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Marketing Student Scoops Top Award

CIM Awards CeremonyAt the CIM Awards Ceremony in November, Oxford College of Marketing's student, Anna Johnson, was awarded top student for her final assignment of the CIM Professional Diploma in Marketing by Sir Paul Judge, President of the Chartered Institute of Marketing.

Anna is Venue Manager for RIBA North West (Royal Institute of British Architects) and prior to undertaking the CIM Diploma with Oxford College of Marketing had no marketing background whatsoever!

Anna was delighted to have received the award and commented, "I decided to undertake the Professional Diploma in Marketing as I thought it would be the best way to develop the marketing skills that I was beginning to increasingly require in my job.  My friend recommended the Oxford College of Marketing as like me, she had no previous marketing experience and had found the support provided extremely helpful. I opted to do the intensive weekends which proved invaluable when it came to completing the assignments. Running through the topics and the theory with both lecturers and course-mates made me much more confident about tackling things I had never studied before and the support I received from my personal tutor throughout the entire course cannot be praised enough.
The course has made me much more confident about my own abilities and I have been asked to take responsibility for shaping the marketing direction of my company in the region."

Her tutor, Phillipa Varey says, "Anna was a delight to work with, and it was particularly pleasing to see her understanding of Marketing increase during the course of her assignments. She is a real asset to her employer, as she continues to apply her marketing knowledge in her day to day work."

Oxford College of Marketing is one of the UK's largest and most successful international providers of marketing education, providing CIM courses at all four levels at eight centres throughout the UK and overseas. The last exam results showed an  87% pass rate and a 92% student satisfaction.  Study programmes are tailored to suit student needs including distance learning, intensive weekends and evening courses.  All students are provided with unrivalled support throughout their programme.  For further information and advice either call 01865 515255, email janey@oxfordcollegeofmarketing.ac.uk or visit www.oxfordcollegeofmarketing.ac.uk.

About Philippa Varey MCIM Chartered Marketer

Philippa set up Oriel Marketing Ltd in 2005, a strategic marketing agency which exists to help companies grow and develop, by understanding what their customers really want and delivering it effectively. She is well-respected as a specialist in strategy development and marketing communications, motivated by working with issues that really matter and committed to finding creative opportunities to make a difference. 

Recent projects include launching the new brand for a major healthcare charity, developing a new marketing proposition for a firm of solicitors, devising and introducing a new product development process in the insured healthcare market, and the development of a Europe-wide marketing campaign for a road safety organisation.

Previously she headed up the marketing team for AA Insurance, specialising in customer retention strategies and new product development. Her first product launch was the AA Driving School.

As well as tutoring students of Marketing, Philippa also works with Young Enterprise to share business knowledge with school pupils and runs marketing workshops for start up businesses.