Short Marketing Courses
1.Persuasive Presentation and Media Relations
1.1 Powerful Business Proposals
1.2 Persuading Your Audience Using Effective Presentation
1.3 Successful Copywriting for Marketers
1.4 Successful Writing
1.5 Successful Press Relations for PRs and Marketers
2. Graphic Design and Marketing Communications
2.1 Briefing Design / Creative Work
2.2 From Design Concept to Print Production
2.3 Working with Adobe Illustrator 10 - An Introduction++
2.4 Quark for Repro++
2.5 Introduction to QUARKXPRESS 4 or 6 ++
2.6 Introduction to PHOTOSHOP 7++
2.7 QuarkXpress - Intermediary / Advanced version 4 or 6++
2.8 Adobe Photoshop++ Advanced
3. Marketing Information Management
3.1 How to Develop a Successful Market Research Brief
3.2 Evaluating your Marketing Campaigns
3.3 Excel for Marketing
4. Marketing Finance
4.1 Marketing Finance and Budgeting (for non-financial staff)
4.2 Value-Based Marketing
4.3 Marketing Models
5. Customers and Relationship Management
5.1 How to Find Potential Customers
5.2 Convert Prospects into Loyal Customers and Advocates
5.3 Care About Your Customers - Customer Service that Counts
6. Effective Selling
6.1 Effective Selling
6.2 Telemarketing for Sales and Appointments
6.3 Effective Business Networking - ConNectworking
6.4 Negotiating for Sales Professionals
7. E-Marketing
7.1 Search Engine Marketing
7.2 Writing for the Web
8. Entry Level Marketing Courses
8.1 Marketing for Profit 1: The Essential Toolkit!
8.2 Marketing for Profit 2: The Essential Toolkit!
8.3 Attracting New Customers
8.4 Happy Customers, Higher Profits!
8.5 Customer Communication that Counts!
9.Level 1 Marketing Courses
9.1 Staying Ahead of the Competition
9.2 Launching a Product or Service
9.3 Building a Coherent Proposition
9.4 Marketing Planning - how to turn daydreams into reality and avoid the nightmares!
10.Level 2 Marketing Courses
10.1 Profitable Management of Your Customers
10.2 Profitable Management of Your Marketing Communications
10.3 Profitable Management of Your Products / Services
11.Level 3 Marketing Courses
11.1 Preparing Your Marketing Strategy
11.2 Implementing Your Marketing Strategy
Telephone: 01865 515255 Email: janeyenquiries@oxfordcollegeofmarketing.ac.uk