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Attracting New Customers

Completed 2008

Click here for our short marketing courses

How to expand your client base

About the programme

Discover the full potential of your market and learn the best ways to attract those all-important customers! This session will show you how to locate and then sell to people who want your services – but just don’t know it yet!

Who will benefit

Newcomers to marketing, marketing support staff, junior marketers, owner-managers and those with marketing & sales responsibility who want to develop their business.

Why you should attend

To find more customers, without wasting time and money. To reach your target groups and understand their needs.

Key Content

  • How big is your market? The tools that can tell you...
  • The Right Stuff: research and information in the quest for new customers
  • Investment, not cost: putting the right resources into promotion & sales.
  • What your customers really need – it may not be what you think!
  • Bring On The Benefits: putting your products in the spotlight.