If you are currently employed in a marketing support role or wish to move into a career in marketing, the Certificate in Professional Digital Marketing could be suitable for you. Students who study at this level are typically employed as marketing assistants and executives or have their role in the work place which encompasses marketing. Before you make a decision to undertake this course, do contact us so we can check this is the right level for you.

The Certificate in Professional Digital Marketing will help you increase your knowledge of the role of marketing within an organisation. It will also enable you to gain vital skills in planning campaigns as well as understanding how to apply the latest digital marketing techniques.

Distance Learning

  • Blended Learning £1,935 +VAT
  • Single Module Distance Learning £420.00 +VAT

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For all delegates who apply for their full course and pay (or start their payment plans) before 29th February 2020, we are offering online access to our Project Management Fundamentals Qualification from the Association for Project Management. The course gives an introduction to project management skills which are invaluable while you are juggling a busy life / studying and also in wider marketing roles. If you wish to continue and gain the PFQ as a qualification, you will just need to pay the assessment fee which is £156. Contact us for more information!

Certificate in Professional Digital Marketing Results

Certificate in Professional Marketing 99%

Course Structure

The Certificate in Profession Digital Marketing is made up of three modules; Applied Marketing (mandatory)Planning Campaigns (mandatory) and Digital Marketing Techniques. The units can be studied in any order and the elective module selected will determine the qualification you gain. You can download the full syllabus here.

Two modules within the qualification (Planning Campaigns and Digital Marketing Techniques) are assessed by a work-based assignment, including a portfolio. You will work with your allocated personal tutor, who will assist you in addressing any questions you have as well as providing feedback on a plan and draft assessment you produce.

The Applied Marketing unit within this qualification is assessed by a multiple-choice examination. To support students for this assessment, we ask you to submit homework and mock exam to help you prepare for the exam. This will also require you to book your examination with the CIM at a local exam centre. For students who wish to take their exam outside of the UK, there may be an additional charge for this

Planning Campaigns

This is a mandatory module across both the Certificate in Professional Digital Marketing and Certificate in Professional Marketing. It is designed to give you the required knowledge and skills to implement effective marketing campaigns. The module will equip you with the skills to undertake a successful campaign audit before setting suitable campaign objectives. You will learn how to develop effective campaign tactics, integrating online and offline media, as well as how to measure campaign success. This unit is assessment through a practical work-based assignment.

Applied Marketing

This module is mandatory across both Level 4 Certificate qualifications. The unit will provide you with an understanding of the key theories within marketing and the role it has within an organisation. You will gain a practical understanding of how to capture information and research to make better marketing decisions as well as how the marketing mix can be applied and adapted to suit a range of businesses. The marketing module is assessed through a multiple-choice examination.

Digital Marketing Techniques

Digital Marketing Techniques is an elective module for the CIM Certificate in Professional Digital Marketing. The module is designed to build your knowledge of digital tools and techniques as well as how they can be applied in practice. Students will learn how to successfully integrate online and offline media as well as develop an effective digital marketing plan. This module is assessed by a work-based portfolio assessment.

Course Details

Entry Level Requirements

The Certificate in Professional Digital Marketing is equivalent to a foundation degree and is designed for marketing assistants and executives or those with marketing as part of their job role.

Most students who study at this level have either a relevant Level 3 qualification or have worked in a marketing role for at least a year.

Course Start Dates

The modules that encompass the Certificate in Professional Digital Marketing modules can be studied in any order. Delegates can start class-room based courses in September, January or May, while online distance learning can be started at any time.


The Certificate in Professional Digital Marketing qualification starts from £420.00 per module for online distance learning and £645.00 per module for classroom-based learning. Your CIM membership or assessment fees are not included but support and access to study materials for 3 years are incorporated as part of the fees.

The College also offer payment plans to suit most students.

Study Options

The College offer a range of study options for the CIM Certificate in Professional Digital Marketing. Delegates can study via intensive weekends, combining it with distance learning (blended learning), weekly part-time classes or through online distance learning.

Units can be studied in any order. For class-based learning, students can start in September, January and May. Online distance learning can be started at any time.

Open Evenings

If you are interested in discussing this course face to face with one of our experienced Centre Managers, we offer individual Open Evening appointments in all our locations across the UK.
To find your nearest centre, please look on our locations page for dates, times and how to book.

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“Would highly recommend doing your CIM qualification with Oxford. I balanced full time work and self study to complete my level 4 certificate”
Emma Williamson
“My overall experience with Oxford College of Marketing was very good, the materials were very helpful and the information sent complete and on time”
Adriana Handaric
I’ve just completed my Diploma in Professional Marketing at the Oxford College of Marketing and the support I’ve received over the past year has been incredible
Kayleigh Clemons
“Oxford College of Marketing’s standards are higher than CIM and they prep you very well”
Marina Eguchi
“I recently completed my CIM Diploma in Professional Marketing with the Oxford College of Marketing. The support and tutors were first class, highly recommended!”
Luke Stocking
“Very nice college. A lot of information and resources available along the course especially during part time evening lessons”
Laurent Widloecher

Try our online learning system for free!

Our online learning system provides study support for students studying CIM, Oxcom Digital Marketing and ISM courses. Complete the form below to gain your two-week free trial that includes access to our interactive learning materials, recorded webinars, podcasts, course notes as well as reading resources and videos.