If you are working in a marketing support role or aspire to have a career in Marketing, the Certificate in Professional Marketing may be the qualification for you. The majority of students that undertake this course are marketing assistants and marketing executives or are working in roles which encompasses elements of marketing. Before you decide on any of our courses, contact us so we can check this is the best level for you.

This qualification is designed to help you gain an understanding of the role of marketing at a tactical level. The Certificate in Professional Marketing will enable you to develop the skills to plan successful marketing campaigns as well as design a customer experience to meet increasingly demanding customers.

Distance Learning

  • Virtual Classes £1485.00 +VAT
  • Blended Learning £1,935.00 +VAT
  • Single Module Distance Learning £420.00 +VAT

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For all delegates who apply for their full course and pay (or start their payment plans) before 31st May 2020, we are offering online access to our Project Management Fundamentals Qualification from the Association for Project Management. The course gives an introduction to project management skills which are invaluable while you are juggling a busy life / studying and also in wider marketing roles. If you wish to continue and gain the PFQ as a qualification, you will just need to pay the assessment fee which is £168. Contact us for more information!

Certificate in Professional Marketing Results

Certificate in Professional Marketing 99%

Course Structure

This course comprises three modules; Applied Marketing (mandatory), Planning Campaigns(mandatory) and Customer Insights (elective). The modules can be studied in any order and the elective module selected will determine the qualification you gain.

Two out of the three modules are examined by a work-based assignment. Students work with one of our expert tutors, who will guide you through the assignment process and the study timetable. Your tutor will assist you across the assignment cycle, answering any questions you have and providing feedback on a plan and draft submission.

Applied Marketing is assessed by a multiple-choice examination. For this module, students are requested to submit homework and complete a mock exam to assist in preparation for the exam. This module will require you to book your examination with the CIM at a local exam centre. For students who wish to take their exam outside of the UK, there may be an additional charge for this.

Planning Campaigns

Campaign planning is an important part of a marketing role. This mandatory module will enable you to gain the knowledge and skills to plan and implement successful campaigns, using a variety of online and offline media. You will learn how to undertake a situation analysis to frame your campaign as well as how then to set suitable campaign objectives. The module will also provide you with the skills to implement and monitor campaign success. This unit is assessed by assignment.

Applied Marketing

Applied Marketing is a mandatory module across both the Certificate in Professional Marketing and Certificate in Professional Digital Marketing.  The module is designed to provide students with a knowledge of the role marketing plays within an organisation as well as enabling you to understand key marketing concepts and theory. You will gain an understanding of how to apply the marketing mix in a range of scenarios and how it can be adapted to suit customer needs and business goals.

Customer Insights

This is an elective module for the Certificate in Professional Marketing. This assignment-based unit will enable you to gain an understanding of changing consumer behaviour and how to create a customer experience to meet buyer needs. You will gain an in-depth understanding of the customer journey as well as how to measure and monitor it to make improvements in the future.

Course Details

Entry Level Requirements

The Certificate in Professional Marketing is equivalent to a foundation degree and is designed for marketing assistants and executives or those with marketing as part of their job role.

Most students who study at this level have either a relevant Level 3 qualification or have worked in a marketing role for at least a year.

Course Start Dates

The Certificate in Professional Marketing modules can be studied in any order. For classroom-based courses, delegates can start in September, January or May, while online distance learning can be started at any time.


The Certificate in Professional Marketing course starts from £420.00 per module for online distance learning and £645.00 per module for classroom based learning. Your CIM membership or assessment fees are not included but support and access to study materials for 3 years are incorporated as part of the fees.

The College also offer payment plans to suit most students.

Study Options

The CIM Certificate in Professional Marketing can be studied via intensive weekends combined with distance learning (blended learning), part-time weekly evening classes or pure online distance learning.  For 2020, we are also offering virtual classes, where delegates attend weekly, online sessions delivered by our expert tutors in small groups, mirroring the classroom experience.

Modules can be studied in any order. For classroom and virtual learning, students can start in September, January, May and July. Online distance learning can be started at any time.

Fast-track Study Options

For delegates who have more time or wish to complete their studies in a shorter period, we offer several flexible, fast-track, fully supported study routes. Please discuss options with us before enrolling or with the support team if you have already enrolled and would like to study at a faster pace.

Open Evenings

If you are interested in discussing this course face to face with one of our experienced Centre Managers, we offer individual Open Evening appointments in all our locations across the UK.
To find your nearest centre, please look on our locations page for dates, times and how to book.

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“Would highly recommend doing your CIM qualification with Oxford. I balanced full time work and self study to complete my level 4 certificate”
Emma Williamson
“My overall experience with Oxford College of Marketing was very good, the materials were very helpful and the information sent complete and on time”
Adriana Handaric
I’ve just completed my Diploma in Professional Marketing at the Oxford College of Marketing and the support I’ve received over the past year has been incredible
Kayleigh Clemons
“Oxford College of Marketing’s standards are higher than CIM and they prep you very well”
Marina Eguchi
“I recently completed my CIM Diploma in Professional Marketing with the Oxford College of Marketing. The support and tutors were first class, highly recommended!”
Luke Stocking
“Very nice college. A lot of information and resources available along the course especially during part time evening lessons”
Laurent Widloecher

Try our online learning system for free!

Our online learning system provides study support for students studying CIM, Oxcom Digital Marketing and ISM courses. Complete the form below to gain your two-week free trial that includes access to our interactive learning materials, recorded webinars, podcasts, course notes as well as reading resources and videos.