The 2009 Postgraduate Diploma in Marketing is being phased out.  The final assessment board will be December 2018.

If you have completed some units of the current Postgraduate Diploma in Marketing, we can support you through your remaining modules or you may be able to move over to the new 2018 CIM Postgraduate Diploma in Professional Marketing under the new transitional arrangements.

If you are looking to start a Masters level qualification, you can choose between the 2018 CIM Postgraduate Diploma in Professional Marketing or the CIM Marketing Leadership Programme. For information regarding which is the most appropriate for you, please contact us.

If you have already gained a significant level of knowledge and/or experience of marketing then the Postgraduate Diploma in Marketing may be for you. The focus is on the strategic aspects of marketing management and the qualification is increasingly seen as a benchmark of your competence at the highest level.

  • Contribute research and insights to inform strategic marketing decisions
  • Influence strategic decisions in an organisation to create value for customers and other stakeholders
  • Manage and measure marketing activities undertaken as part of the implementation of a customer-focused strategy
  • Formulate, present and justify a creative, customer-focused and innovative strategy for any given context

Course Objectives

The primary role of strategic marketing is to identify and create value for the business through strongly differentiated positioning – by influencing the strategy and culture of the organisation in order to ensure that both have a strong customer focus. Strategic marketers should champion the customer experience and exert a strong influence on the organisation to adopt a customer orientation, contribute along with other directors and senior managers to its competitive strategy, align the organisation’s activities to the customer, and manage the organisation’s marketing activities.

The CIM Level 7 courses consist of two stages. The first stage has 4 Units. The aim of the course is to provide the knowledge, skills and knowhow for senior marketing managers.

If you are a senior practicing marketing manager and have no previous marketing qualifications you can speed up your level of knowledge and your entry by completing our Marketing Gateway Programme which will ensure you understand the theory expected at this level.

Click here for the Syllabus

Entry Requirements

  • CIM Professional Diploma in Marketing (either the 2004 or 2009 syllabus) or the CIM Advanced Certificate in Marketing


  • A business or marketing Bachelors or Masters degree (or an equivalent qualification) where a minimum of half the credits come from marketing (i.e. 180 credits in Bachelor degrees and 90 credits in Masters degrees)


  • A range of experience working at Senior Marketing Management level that has provided potential students with the ability to demonstrate that they can meet the learning outcomes of the CIM Professional Diploma in Marketing if required to do so to pass the entry test to Level 7.
CIM Postgraduate Diploma in Marketing Webinar
Are you wondering whether to do the Chartered Postgraduate Diploma in Marketing? It’s a big decision which people are often unsure of. You might also be undecided between the Postgraduate Diploma or the Professional Diploma.

Open Evenings

If you are interested in discussing this course face to face with one of our experienced Centre Managers, we offer individual Open Evening appointments in all our locations across the UK.
To find your nearest centre, please look on our locations page for dates, times and how to book.

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Online Learning System – Two Week Free Trial

Our student online learning system provides learning support for students studying all CIM, UCI Digital courses, Oxcom Digital Marketing and ISM courses. You will be given access to recorded classes, live and recorded webinars, podcasts, course notes as well as reading resources, examples and analysis of exam questions and videos provided by The Oxford Learning Lab.

Oxford College of Marketing Webinars

To find out more about studying with us sign up for a free webinar

CIM Webinars
UCI Webinars
ISM Webinars
OXCOM Diploma in Digital Marketing

If you couldn’t make or missed out on the free webinar taster session don’t worry!
We Have the Recording of it Right Here