In today’s fast-paced business environment, content marketing bridges the gap between brands and their audiences, by capturing attention and fostering trust. The CIM Specialist Digital Award in Content Strategy will enable you to develop a targeted and strategic approach to content planning and creation. You will learn how to align your content strategy with wider business goals, as well as how to successfully distribute content and how to write effective copy.

As a Level 6 qualification, the Specialist Digital Award is aimed at marketing managers or those in supervisory roles. The CIM Award can be completed in just 6 weeks, but we provide access to the course materials for up to 9 months.

CIM Specialist Digital Award in Content Strategy
From £450 +VAT

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Study Options and Start Dates

Virtual Classes

Face to Face

Distance Learning

Distance Learning can be started at a time that suits you. If you choose Face to Face Learning or Virtual Learning, there are various start times throughout the year.

Next Virtual Class start date: w/c 13th November 2023
Next Face to Face Class start date: 17th October 2023

What’s Included

Up to 9 months to complete your course

Access to our online learning platform

Free Project Management course

Mock exam and revision sessions

Unlimited tutor and study support

What’s Involved

The CIM Specialist Digital Award in Content Strategy will enable you to create a successful content strategy that aligns with your business and marketing goals. You will learn the key aspects of content planning, including audience personas, content pillars, distribution planning and content scheduling. You’ll understand how to select the right content formats for your audience and how to effective create copy that converts.

The Award in Content Strategy is assessed by a 90 minute multiple choice exam.

CIM Specialist Digital Awards can be studied as part of the CIM Diploma in Digital Marketing. Complete any two awards to be exempt from the Digital Optimisation module.

Download The CIM Specialist Digital Award in Content Strategy Syllabus

Distance Learning
From £450 +VAT with 9 months of support

Virtual Classes
From £700 +VAT with 9 months of support

Face to Face Classes
From £770 +VAT with 9 months of support

Download The CIM Specialist Award in Content Strategy Timetable

The Level 6 Specialist Digital Award is a degree level qualification, designed for those in marketing management roles who wish to enhance their strategic understanding of digital disciplines.

I recently ran a webinar on ChatGPT and AI within marketing at OXCOM and it was a wonderful experience! The team was incredibly encouraging and those that attended were incredibly engaged.
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Robyn M.
I completed my CIM diploma and can honestly say the course was great!Highly recommend!
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George W.
I recently completed my CIM Diploma with Oxford College of Marketing and had a great experience with them. Their online learning facilities are fantastic and I would recommend them to anyone looking to complete a CIM qualification.
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Richard B.
I completed a Diploma in Professional Marketing (Level 6), and following my positive experience, I highly recommend Oxford College of Marketing . Very professional and kind staff too. Thank you for all your great efforts!
Layal M.
Layal M.
Last year I decided to take the Level 3 certification in Digital Marketing with OXCOM and I am so happy with my choice. They provided so much guidance, even if I was a distant learner the support I received was priceless. I landed on my first ever Marketing job and now I am looking forward to completing the next step. They teach you from scratch and after taking the course you have the confidence to apply the knowledge. Outstanding service provided!
Camelia P.
Camelia P.
I'm currently studying the CIM Certificate in Professional Digital Marketing at the Oxford College of Marketing. I have been very impressed with everything regarding my virtual learning: Jane Adrain has been the tutor on my modules so far and she teaches the topic in every engaging and knowledgeable way - having breakouts so topics can be discussed with other students in the class, giving the online learning a social element; tutors are also very helpful and available for questions during assignments; college staff are very responsive and friendly; lots of learning resources are provided and reading materials suggested. Very positive about my learning so far and I highly recommend the Oxford College of Marketing.
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RM K.
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