CIPR Foundation

The CIPR Foundation is the ideal entry level qualification if you are an aspiring PR professional who wants to move into the industry for the first time. Or you could already have some experience in PR but wish to consolidate your skills through an accredited, professional qualification.

This level 3 qualification (similar to A-level standard) will develop your understanding of how to create engaging content for both traditional and digital media outlets platforms. The CIPR Foundation course will also explore how PR supports organisational objectives, and how it operates alongside related disciplines such as marketing and communications. The qualification takes between 3 and 6 months to complete.

CIPR Foundation
From £500 +VAT

Apply Online

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Study Options and Start Dates

Virtual Classes

Distance Learning

The Foundation Award can be studied via either distance learning or virtual classes. If you choose to study via online distance learning, you can start at any time. If you choose virtual classes, there are various start dates throughout the year; January, April, July and October.

Next start date: w/c 16^th October

What’s Included

1 year of support to complete your course

Unlimited support access and personal tutor support

Interest-free payment options

Free Project Management course

Free access to Marketing Principles pre-course

What’s Involved

Full Course Syllabus

The CIPR Foundation is composed of two key components.

Component 1: PR Skills and Content Creation

This will enable you to identify and target the different audiences and stakeholders an organisation might want to engage. You will learn the key principles of storytelling and narrative, as well as how to identify, produce and adapt news stories across a range of platforms. This unit is assessed by assignment.

Component 2: The Role of the PR Practitioner

This component explains the role of PR within an organisation. You will explore the contribution PR makes to an organisation’s key objectives, the way PR practitioners interact with other disciplines, and their responsibility to operate ethically. This unit is assessed by assignment.

Download the CIPR Foundation syllabus.

Pricing

Distance Learning
From £500 + VAT with 1 year of support

Virtual Classes
From £750 + VAT with 1 year of support

We provide payment plans to suit most students.

Please note: Prices do not include your CIPR membership (£81) or assessment fees (£91 per unit).

Timetable

CIPR Foundation Timetable

Entry Requirements

There are no formal entry requirements for undertaking the CIPR Foundation course.

I recently ran a webinar on ChatGPT and AI within marketing at OXCOM and it was a wonderful experience! The team was incredibly encouraging and those that attended were incredibly engaged.

Robyn M.

I completed my CIM diploma and can honestly say the course was great!Highly recommend!

George W.

I recently completed my CIM Diploma with Oxford College of Marketing and had a great experience with them. Their online learning facilities are fantastic and I would recommend them to anyone looking to complete a CIM qualification.

Richard B.

I completed a Diploma in Professional Marketing (Level 6), and following my positive experience, I highly recommend Oxford College of Marketing . Very professional and kind staff too. Thank you for all your great efforts!

Layal M.

Last year I decided to take the Level 3 certification in Digital Marketing with OXCOM and I am so happy with my choice. They provided so much guidance, even if I was a distant learner the support I received was priceless. I landed on my first ever Marketing job and now I am looking forward to completing the next step. They teach you from scratch and after taking the course you have the confidence to apply the knowledge. Outstanding service provided!

Camelia P.

I'm currently studying the CIM Certificate in Professional Digital Marketing at the Oxford College of Marketing. I have been very impressed with everything regarding my virtual learning: Jane Adrain has been the tutor on my modules so far and she teaches the topic in every engaging and knowledgeable way - having breakouts so topics can be discussed with other students in the class, giving the online learning a social element; tutors are also very helpful and available for questions during assignments; college staff are very responsive and friendly; lots of learning resources are provided and reading materials suggested. Very positive about my learning so far and I highly recommend the Oxford College of Marketing.

RM K.

I really appreciate the way Oxford college support in all communications and the material shared by them is really fantastic which is quite friendly and easy to grab and understand. I highly recommend this college.

Richa K.

I picked Oxford College of Marketing from the list of CIM study centres I originally contacted because they were able to answer all my questions and provide guidance from first point of contact. All their communications were prompt and genuinely helpful instead of a sales pitch.In my studies with them, I have found the same level of support, especially during the Covid pandemic. The tutors and the support team truly go above and beyond. No question is left unanswered and there are a number of extra resources you are given access to, as well as curated reading lists and online articles which are relevant to the module you are studying.I recommend the college and most importantly the staff.

Zahreen S.

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