Oxford College of Marketing, has worked in collaboration with leading video provider The Oxford Learning Lab, to bring top CIM and business school experts to you. These videos give you an idea of the quality of the teaching you will get from Oxford College of Marketing once you join us. A selection of these videos are used on our courses.

  • More than 130 video clips – equivalent to 30 hours of classroom training

  • Over 440 pages of full colour course notes – worth over £127

  • Re-usable charts, marketing maps and graphs – worth over £87

  • Created in collaboration with top academics – Quality Assured

  • Worth over 4 hours of CPD training from the Chartered Institute of Marketing (You must be a CIM member)

  • Free automatic updates to any marketing videos we release over your subscription period. Worth over £97

About the Authors

Professor Malcolm McDonaldUntil recently was Professor of Marketing and Deputy Director, Cranfield University School of Management, with special responsibility for e-business, and is now an Emeritus Professor at the University as well as being an Honorary Professor at Warwick Business School and Academic Advisor at Oxford College of Marketing.
Chris FillPrior to his academic career Chris completed his Masters degree at the University of Warwick and then enjoyed a successful marketing and commercial career with a variety of international organisations. He writes frequently and has published research papers in a variety of academic and practitioner journals.
Laurie YoungLaurie Young is an internationally recognised specialist in the marketing and selling of services, and one of the few independent advisers to the professions who has himself been a partner in a leading firm. Laurie’s career has included senior positions with BT, Unisys and PricewaterhouseCoopers, and he has also founded, built and sold his own consultancy company.
Beth RogersBeth Rogers has been described as “at the centre of UK thinking about sales”. From a practitioner background in the IT industry, she has migrated to academia to develop and champion sales education. She runs the MA Sales Management at the University of Portsmouth Business School and works with professional institutes to encourage sales diplomas.
Professor Leslie de ChernatonyLeslie is Professor of Brand Marketing at Universita della Svizzera italiana, Lugano, Switzerland, Honorary Professor of Brand Marketing at Aston Business School, UK and Managing Partner of Brands Box Marketing & Research Consultancy. Having made a significant contribution to advancing knowledge about brand management, he now bridges the advancement of brand knowledge in his academic role with the application of brand knowledge in his consultancy role. His cutting edge work on strategically building brands has helped many organisations develop more effective brand strategies.
"As a distance learning student I have found the online support and materials fantastic"
Sue Pimblett
"The team are really supportive and are available around the clock"
Debbie Hobbs
"The support provided by OXCOM has been first class"
Gabrielle Coggins
"Excellent support all round"
Lesley Drake
"Excellent course and great support. Recommend highly"
Mathew Binks
"The support and help on hand by the support centre and tutor has been first rate"
Jackie Saunders

Online Learning System – Two Week Free Trial

Our student online learning system provides learning support for students studying all CIM, UCI Digital courses, Oxcom Digital Marketing and ISM courses. You will be given access to recorded classes, live and recorded webinars, podcasts, course notes as well as reading resources, examples and analysis of exam questions and videos provided by The Oxford Learning Lab.