DMI LogoThe DMI Professional Diploma in Digital Marketing is the perfect fit if you’re looking for a practical, hands-on digital marketing course free from any lengthy assignments. By covering cutting-edge topics such as SEO, paid search, analytics and website optimisation, you’ll quickly enhance and expand your digital marketing skillset.

The course is designed for a range of learners, from marketers looking to update their knowledge to recent graduates at the start of their career. You don’t even have to be in marketing to benefit from the DMI Pro; the topics covered will suit anyone aiming to execute a state-of-the art digital campaigns for their company.

DMI Professional Diploma in Digital Marketing
From £1500 +VAT

Study Options and Start Dates

The DMI Professional Diploma can be completed in just 10 weeks. We offer three interactive study methods and there are various start dates throughout the year.

Next class start date: w/c 13th May

What’s Included

Free Project Management course

Interest-free payment options on selected study options  

DMI membership for life

A mock exam

Unlimited access to our in-house Support Team

What’s Involved

The DMI Professional Diploma in Digital Marketing is composed of 10 modules:

Digital Marketing in the Era of AI

This module will give you an understanding of the core concepts of digital marketing and AI. You will gain an overview of digital channels and media as well as how AI technology and AI tools are disrupting businesses today.

Content Marketing

In this module you will learn how to create and curate engaging content. You will explore how to best use the channels at your disposal and how to best distribute your content.

Social Media Marketing

This module explains to grow and engage with your community. You’ll learn how to create and optimise social media campaigns and how to utilise data-driven insights.

Search Engine Optimisation (SEO)

In this module you will cover how to use SEO to create more engagement and conversion. You will be able to optimise organic search ranking and measure SEO performance.

Paid Search (PPC) and Display Advertising

This module explores the fundamentals of paid search, as well as how to create campaigns with Google Ads, how to optimise campaigns and how to measure results. You will also explore the Google Display Network and how to use YouTube and display advertising to meet campaign goals.

Email Marketing

In this module you will discover the best tools and strategies to use in email marketing. You will learn how to design, automate and regulate email campaigns.

Professional Skills for Digital Marketers 

This module focuses on the professional skills you need to succeed as a digital marketing in a constantly changing work environment. You will learn essential project and time management skills as well a show to adopt an innovative and agile mindset to elevate your career.

Website Optimisation and Ecommerce

This module evaluates the critical role of the buyer journey and UX for an effective website that engages the target audience and converts them. You will learn about best practice for ecommerce and how to drive success with a best-in-class customer service solution.

Analytics with Google Analytics (GA4)

In this module, you will gain the skills to create and configure a Google Analytics account, including setting goals, monitoring campaigns and analysing data.

Digital Marketing Strategy

This module compiles all your previous learning and explains how to produce an effective digital marketing strategy. You will learn how to set actionable objectives, as well as how to plan budgets, channels and media briefs.

Assessment

The DMI Pro is assessed by one online 2-hour exam. The pass mark is 60%.

Download the Oxford College of Marketing DMI Pro Brochure.

10 Week Virtual Learning
From £1500 + VAT

5 Day Virtual Bootcamp
From £2500 + VAT

5 Day Face to Face Bootcamp
From £3500 + VAT

We provide payment plans to suit most students.

The DMI Pro is aimed at marketing professionals or those who want to move into digital marketing, which includes:

  • Marketers looking to upskill
  • Recent graduates who want to move into digital marketing
  • Entrepreneurs and small businesses owners

There are no formal entry requirements for this course.

My CIM qualification is currently being completed at the Oxford College Of Marketing, and although there has been a lot of navigating , the support team are incredible, especially Rebecca Wagner! From prompt responses to detailed explanations, their support has been invaluable. I highly recommend using them.
Alyssa
Alyssa
Just completed a Level 6 Apprenticeship with the college. Highly recommend!Both my tutor and the office team were great and really supportive throughout! I've been so pleased with the quality of everything here that I'm now going on to study further for marketing and digital marketing diplomas through the college.
Alex S.
Alex S.
I recently ran a webinar on ChatGPT and AI within marketing at OXCOM and it was a wonderful experience! The team was incredibly encouraging and those that attended were incredibly engaged.
Robyn M.
Robyn M.
I completed my CIM diploma and can honestly say the course was great!Highly recommend!