DMI LogoThe DMI Professional Diploma in Digital Marketing is the perfect fit if you’re looking for a practical, hands-on digital marketing course free from any lengthy assignments. By covering cutting-edge topics such as SEO, paid search, analytics and website optimisation, you’ll quickly enhance and expand your digital marketing skillset.

The course is designed for a range of learners, from marketers looking to update their knowledge to recent graduates at the start of their career. You don’t even have to be in marketing to benefit from the DMI Pro; the topics covered will suit anyone aiming to execute a state-of-the art digital campaigns for their company.

DMI Professional Diploma in Digital Marketing
From £1500 +VAT

Apply Online

Course Enquiry

Study Options and Start Dates

Virtual Classes

Face to Face

Bootcamps

The DMI Professional Diploma can be completed in just 10 weeks. We offer three interactive study methods and there are various start dates throughout the year.

Next class start date: w/c 22nd January 2023

What’s Included

Free Project Management course

Interest-free payment options on selected study options  

DMI membership for life

A mock exam

Unlimited access to our in-house Support Team

What’s Involved

The DMI Professional Diploma in Digital Marketing is composed of 10 modules:

Introduction to Digital Marketing

This module covers all the basics of digital marketing, including integrated marketing, audience research, the buyer journey and effective time management strategies.

Content Marketing

In this module you will learn how to create and curate engaging content. You will explore how to best use the channels at your disposal and how to best distribute your content.

Social Media Marketing

This module explains to grow and engage with your community. You’ll learn how to create and optimise social media campaigns and how to utilise data-driven insights.

Search Engine Optimisation (SEO)

In this module you will cover how to use SEO to create more engagement and conversion. You will be able to optimise organic search ranking and measure SEO performance.

Paid Search (PPC) With Google Ads

This module explores the fundamentals of paid search, as well as how to create campaigns with Google Ads, how to optimise campaigns and how to measure results using Google Analytics.

YouTube and Display Advertising

This module involves the basics of video and display advertising, including how to create and manage a YouTube channel, how to format video ads and how to utilise video campaign metrics.

Email Marketing

In this module you will discover the best tools and strategies to use in email marketing. You will learn how to design, automate and regulate email campaigns.

Website Optimisation

This module evaluates what makes an effective and successful website. You will be able to create a stylish, optimised WordPress site that meets your business goals.

Analytics with Google Analytics

In this module, you will gain the skills to create and configure a Google Analytics account, including setting goals, monitoring campaigns and analysing data.

Digital Marketing Strategy

This module compiles all your previous learning and explains how to produce an effective digital marketing strategy. You will learn how to set actionable objectives, as well as how to plan budgets, channels and media briefs.

Assessment

The DMI Pro is assessed by one online 2-hour exam. The pass mark is 60%.

Download the Oxford College of Marketing DMI Pro Brochure.

10 Week Virtual Learning
From £1500 + VAT

5 Day Virtual Bootcamp
From £2500 + VAT

5 Day Face to Face Bootcamp
From £3500 + VAT

We provide payment plans to suit most students.

The DMI Pro is aimed at marketing professionals or those who want to move into digital marketing, which includes:

  • Marketers looking to upskill
  • Recent graduates who want to move into digital marketing
  • Entrepreneurs and small businesses owners

There are no formal entry requirements for this course.

DMI Professional Diploma in Digital Marketing Timetable
I recently ran a webinar on ChatGPT and AI within marketing at OXCOM and it was a wonderful experience! The team was incredibly encouraging and those that attended were incredibly engaged.