Alex Hutson is a specialist in auditing businesses and quickly finding innovative and effective ways to increase their profitability using inbound marketing with a solid foundation of metrics and attribution techniques.

When Alex left HMRC in 2008, he worked for Sussex Police as their VAT Manager whilst retraining in Public Relations. In 2009, he started working for the family PR business, Gossip PR where he could be seen regularly touting his fashion clients’ products to London journalists and celebs.

In 2010 Alex later began to specialise in digital marketing and in 2015 he started his own full-service digital agency, WebsiteAbility, after a year as Marketing & Communications Manager for The Freemasons’ Grand Charity.

Drawing upon his Psychology BSc training in research methodology, statistical analysis, and behavioural psychology, and from his rigorous financial interrogation and risk analysis experience gained as a tax inspector, Alex has become a marketing metrics master. He will always find a way to monitor and measure the success of the marketing campaigns he supports clients with, whether it is a website redesign/upgrade, email marketing, conversion rate optimisation (CRO), search engine optimisation (SEO), PPC management, or social media campaigns.

In 2017 Alex became a HubSpot Partner and following that he was officially recognised as an elite inbound marketing and sales specialist when he became a HubSpot Certified Trainer in 2018.

Alex has been lecturing and providing assignment and exam support for Oxford College of Marketing since 2012.

Alex Hutson
Great course, Ive really enjoyed it and the tutors have been excellent
Megan Dale H.
Megan Dale H.
Great Marketing college. Teachers really supportive during studies to get the CIM qualification.
Mariana P.
Mariana P.
I picked Oxford College of Marketing from the list of CIM study centres I originally contacted because they were able to answer all my questions and provide guidance from first point of contact. All their communications were prompt and genuinely helpful instead of a sales pitch.In my studies with them, I have found the same level of support, especially during the Covid pandemic. The tutors and the support team truly go above and beyond. No question is left unanswered and there are a number of extra resources you are given access to, as well as curated reading lists and online articles which are relevant to the module you are studying.I recommend the college and most importantly the staff.
Zahreen S.
Zahreen S.
I recently completed my CIM Diploma with Oxford College of Marketing and had a great experience with them. Their online learning facilities are fantastic and I would recommend them to anyone looking to complete a CIM qualification.
Richard B.
Richard B.
Great company to support you through your cim qualifications. I would recommend to anyone looking to advance their career in marketing!
Alastair S.
Alastair S.
I recently completed my Digital Diploma in Professional Marketing through the Oxford College of Marketing and couldn’t recommend them more! Although I studied via distance learning, I felt very well supported as my tutors were always quick to respond and provided clear guidance and feedback. The course itself was very interesting and has really helped to broaden my knowledge of digital marketing.
Rob
Rob
Just completed a Level 6 Apprenticeship with the college. Highly recommend!Both my tutor and the office team were great and really supportive throughout! I've been so pleased with the quality of everything here that I'm now going on to study further for marketing and digital marketing diplomas through the college.
Alex S.
Alex S.
Studying with the Oxford College of Marketing was a pleasure from start to finish. They provided great accessibility to online resources and support, and teach through professional, yet thoughtful tutors, notably Antoine Gouder who often went the extra mile to support me in my final module. I would highly recommend the Oxford College of Marketing to anyone looking to further their development within the field of Marketing.
Joseph Y.
Joseph Y.
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