Having moved to Australia from the UK in 2012, Alison is now working remotely as a Course Level Manager (CLM) at OXCOM. Alison moved into academia following a career in industry in marketing, working in economic development and inward investment.

Department Responsibilities

  • CLM and tutor support on the Chartered Institute of Marketing qualifications at Level 6 and Level 7
  • Tutor support on the Chartered Management Institute’s Management Qualifications and Apprenticeships at Level 3 and Level 5.

Subject Specialisms

  • Strategic Marketing
  • Consumer Behaviour
  • Semiotics
  • Management and Leadership

Qualifications

  • MSc Marketing – Strathclyde University, 1991
  • BA (Hons) Commerce – Abertay University, 1990
  • PGrad Diploma in Marketing – The Chartered Institute of Marketing, 1992
  • PGCE – Huddersfield University, 1998
  • TDLB 32/33 Assessor Award – Hull College, 1998
  • TDLB 34 Internal Verifier Award – Hull College, 2000

 

Current Research

  • MPhil, Curtin University (Perth, Australia) – The Role of Music in Advertising, with particular emphasis on the role of tribes.

External activities

  • Associate Lecturer – University of Lincoln, Lincoln, UK
  • Programme Moderator – Nurture Higher Education, Manchester, UK

Prior Experience

  • Senior Examiner – The Chartered Institute of Marketing, Cookham, UK
  • Chief External Examiner – Manchester Metropolitan University, Manchester
Alison Cheeseman
Layal M.
I completed a Diploma in Professional Marketing (Level 6), and following my positive experience, I highly recommend Oxford College of Marketing . Very professional and kind staff too. Thank you for all your great efforts!
Alex T.
Had a great experience learning with OXCOM for my CIM Level 6 Diploma in Professional Marketing. Would recommend to anyone looking to complete this qualification.
Lia
I did not study with them, I was about to but unfortunately I couldn’t, so I requested a refund and got instant response which is usually not the case with other institutions. Very professional and their respond time is very quick they don’t keep you hanging. Looking forward studying with you in the future.
Ivana K.
Really pleased with the support from OCM and my tutor. It really makes the process slick.
George W.
I completed my CIM diploma and can honestly say the course was great! Highly recommend!
L K.
I'm currently studying level 4 in professional digital marketing and already on my 2nd module. So far I've enjoyed it and looking forward to finishing my studies and graduating with a certificate so i can move within my current role.
Millie
I completed my Level 4 Marketing Executive apprenticeship with the Oxford College of Marketing and couldn't recommend them enough! The trainers are amazing and I felt supported the whole way through. I would especially like to shout out Naomi and Tamzie who were brilliant and so helpful. I really enjoyed my apprenticeship and would recommend the course for anyone considering a role in marketing.
Warren F.
I started studying with Oxford College of Marketing in 2019 to complete my CIM Professional Marketing qualification. The support and advice I've had in that time has been second to none. The online platform is perfect for distance learning or gaining additional support around your face to face classes. During the pandemic it has been a huge relief to have access to the online platform and support whenever I've needed it from the admin team or tutors. Without this, I wouldn't have been able to achieve a distinction in my Strategic Marketing module. It's an excellent education service which I would definitely recommend.
Steve C.
Completed my Level 7 Marketing Leadership Programme with OxCOM and would highly recommend. Excellent support service, tutors, learning platform had plenty on it. Thanks!
Richard B.
I recently completed my CIM Diploma with Oxford College of Marketing and had a great experience with them. Their online learning facilities are fantastic and I would recommend them to anyone looking to complete a CIM qualification.
Conner T.
I recieved incredible support whilst studying my Level 6 Diploma. The course information was incredible and easy to understand, whilst the tutors were always on hand for additional information.
Danielle H.
I recently completed the CIM Diploma in Professional Marketing via distance learning at the Oxford College of Marketing. Really helpful team, very supportive and knowledgeable.
Robyn M.
I recently ran a webinar on ChatGPT and AI within marketing at OXCOM and it was a wonderful experience! The team was incredibly encouraging and those that attended were incredibly engaged.
Alyssa N.
My CIM qualification is currently being completed at the Oxford College Of Marketing, and although there has been a lot of navigating , the support team are incredible, especially Rebecca Wagner! From prompt responses to detailed explanations, their support has been invaluable. I highly recommend using them.
Samuel J.
Staff is friendly, knowledgeable and the tutors were experts who gave excellent guidance and support.
Imber G.
I chose Oxcom to do my CIM Level 6 qualification and their services were excellent. The study materials, the classes, the support teams and the way the structure the modules and guide you is amazing Big thanks for everyone in the support team and my Tutors (HIGHLY RECOMMENDED) - Geoffrey Gamble, Liz Dempsey & Sue Ollerhead! What a journey it's been for the last 15 months! I am very pleased I chose them to help me succeed with my qualification