The Essentials of Digital Marketing course introduces the fundamentals of digital marketing, looking at the key channels, concepts and metrics. It focuses on the key digital techniques that are required to create a successful digital marketing campaign.

From this course, you’ll gain an understanding of:

  • Key digital technological developments and their impact on organisations today

  • Core digital marketing tools techniques including search engine marketing, content marketing and affiliate marketing.

  • How these techniques can be used within a successful digital marketing campaigns

  • Key digital marketing metrics – what they mean and how they can be measured

The Essentials of Digital Marketing

£9900+VAT

This The Essentials of Digital Marketing online course is worth 7 hours of CPD.

If you have any queries regarding the online courses please contact enquiries@oxfordpeg.com.

Click here and log in as “Guest” to watch a sample lesson for free

Upon registering for one of the online courses, you will be given access to our online learning platform hosting the pre-recorded multi-media workshop presentations. Each individual course contains five online workshops for you to work through at your own pace and complete.

Once you have completed the online sessions, you will be awarded a certificate of completion from Oxford College of Marketing. In addition each course series offers the opportunity to accumulate Continuing Professional Development (CPD) hours.

Each individual course is only £99.Or why not take advantage of one of our package deals, buy three course  together for £250 and for the full package of five courses the price is £350.

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“OXCOM has a great online platform and offers very prompt support”
Veronica Bogdacenco
“Experienced and helpful tutors who have guided me well through the course”
Linda Mangsatabam
“The study materials are excellent and the webinars are hugely helpful”
Emma Smith-Bodie
“The tutors are very knowledgeable and top in the field!”
Rebekah
“I had a very good experience with Oxford college of marketing during my distance study to complete Professional Diploma in Marketing”
Mohammed Ismaiel
“I recommend studying with Oxford College of Marketing”
Beth Mahoney

Online Learning System – Two Week Free Trial

Our student online learning system provides learning support for students studying all CIM, UCI Digital courses, Oxcom Digital Marketing and ISM courses. You will be given access to recorded classes, live and recorded webinars, podcasts, course notes as well as reading resources, examples and analysis of exam questions and videos provided by The Oxford Learning Lab.