Since its launch in November 2005, Google Analytics has been an invaluable tool in helping marketers evaluate website performance. It’s now undergone a major transformation from ‘Universal Analytics’ to ‘GA4’ and the 1 July 2023 deadline to migrate over is fast approaching! This practical, hands-on course will help you make the transition and get to grips with the new system.
The course will include:
Virtual Class Times – 12.30pm- 1.30pm
Search Engine Marketing Masterclass
- Next start date – TBC
Your Trainer
With over 30 years’ commercial experience, Nick Day’s expertise spans both traditional and digital marketing, having worked for a range of global organisations including Royal Mail, British Airways, Nokia, and Sony.
In addition to being an experienced marketer, Nick currently tutors for the Oxford College of Marketing and teaches on the CIM Certificate in Professional Marketing, the CIM Diploma in Professional Marketing and the CIM Marketing Leadership Programme.

Learn From Home
The course is delivered through our virtual learning technology, which includes five one-hour live online classes.
You will gain a certificate of completion for your attendance to add to your CV and LinkedIn profile.
Course Costs
This introductory course is priced at £100 (+VAT).
If your course is Employer Funded please click here to apply