Online Customer Experience

Online Customer Experience2018-01-02T23:31:06+00:00

The customer should be at the heart of everything a marketer does. Understand the importance of digital customer experience and explore how this can affect the relationship between an organisation and customer. This module covers:

  • How does the digital customer experience differ from the offline?
  • Learn how to map the customer journey
  • Understand the principles of user centre design
  • Monitor and measure online customer experience
  • Test and improve your customer experience

This Course is part of The OXCOM Diploma in Digital Marketing.

Distance Learning

£28500+VAT
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Online Learning System – Two Week Free Trial

Our student online learning system provides learning support for students studying all CIM, UCI Digital courses, Oxcom Digital Marketing and ISM courses. You will be given access to recorded classes, live and recorded webinars, podcasts, course notes, text book references, web site references, examples and analysis of exam questions, self-progress tests, PowerPoint slides and podcasts to act as aide memoirs to each section and video provided by The Oxford Learning Lab.

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