Great content is at the heart of exceptional social media and websites. This career-boosting introductory course explains the fundamental content writing techniques to win new followers, retain loyal customers and build your brand.

Learn how the best content producers in the business effortlessly deal with issues such as copywriting, digital storytelling, compelling social media, engaging emails, and the principles of website copy.

Perfecting Digital Content and Copywriting
£395 +VAT

Study Options and Start Dates

This course is delivered through our virtual learning technology over one full day.

Next course date: TBC
Course times: 9.30am to 5pm

What’s Included:

A full day of live online classes

Online access to recordings and materials

Certificate of completion

What’s Involved:

The course will cover a range of topics including:

  • The digital content brief and how to create one
  • Creating suitable content personas
  • How to generate likeable social and web copy
  • Creating effective and compelling email campaigns
  • The importance of storytelling
  • Understanding the role content plays in supporting SEO efforts
  • Improving your grammar to support digital content

Upon completion of this course, you will be able to:

  • Write with confidence
  • Engage via social media
  • Understand SEO and algorithms
  • Get to grips with grammar

This course costs £395 + VAT

There are no formal entry requirements for this course.

Your Trainer: Jonathan Gabay

Jonathan is an award-winning copywriter and digital specialist. He works with leading corporates, PR companies, and the media on websites, podcasts, blogs, videos, corporate speeches, social media, and much more.

Some of the world’s biggest brands and organisations trust him for advice and development on all aspects of content, including strategy and international corporate culture, as well as social and political campaigns.

Jonathan has also written 15 books covering just about every aspect of marketing, PR and brand psychology content; many are studied at university level.

Jonathan Gabay
Had a great experience learning with OXCOM for my CIM Level 6 Diploma in Professional Marketing. Would recommend to anyone looking to complete this qualification.
Alex T.
Alex T.
I am studying my Diploma in Professional Digital Marketing with Oxford College of Marketing. They have been responsive and informative at all times. The online learning for distance learners is incredibly comprehensive and the support provided by online tutors in live and recorded sessions supported me in achieving high levels of success so far.
Darren B.
Darren B.
Whilst working remotely at home, and in the midst of the pandemic, I was looking for a qualification to further my career development. Heartfelt thanks to all the staff and lecturers for their support. One of my criteria was to complete the whole qualification within 6 months instead of a year. The school were supportive and I've achieved a Distinction overall.
Dan Xuan C.
Dan Xuan C.
I completed my CIM diploma and can honestly say the course was great!Highly recommend!
George W.
George W.
Very good student support, from start to finish. I can recommend the Oxford College of Marketing: they have well prepare & supportive customer service and very good tutors who are always ready to help and guide you in the right direction.
Silvia C.
Silvia C.
My CIM qualification is currently being completed at the Oxford College Of Marketing, and although there has been a lot of navigating , the support team are incredible, especially Rebecca Wagner! From prompt responses to detailed explanations, their support has been invaluable. I highly recommend using them.
I started studying with Oxford College of Marketing in 2019 to complete my CIM Professional Marketing qualification. The support and advice I've had in that time has been second to none. The online platform is perfect for distance learning or gaining additional support around your face to face classes.During the pandemic it has been a huge relief to have access to the online platform and support whenever I've needed it from the admin team or tutors. Without this, I wouldn't have been able to achieve a distinction in my Strategic Marketing module.It's an excellent education service which I would definitely recommend.
Warren F.
Warren F.
I had a great experience with the team when completing my CIM Lvl 3 & 4, then a bad one when completing a lvl 5 Post grad. Diploma via them in partnership with a third party and the UCI.Following that bad experience though, the course director personally made contact to establish what went wrong, confirmed that the issues that I had had were entirely related to a single course and a third party provider, and did everything possible to support me with a future course. My faith is restored and I have signed up again with the team to complete a lvl 7 marketing leadership course in the next 18 months.
Dan W.
Dan W.

Try our online learning system for free!

Our online learning platform provides study support for anyone undertaking CIM, CIPR, ISP and DMI courses. You’ll get access to recorded sessions, course notes, podcasts, videos and reading resources, all as part of studies with us.

Get a FREE two-week taster by completing the form below.