Perfecting Digital Content and Copywriting

Great content is at the heart of exceptional social media and websites. This career-boosting introductory course explains the fundamental content writing techniques to win new followers, retain loyal customers and build your brand.

Course Details

Learn how the best content producers in the business effortlessly deal with issues such as copywriting, digital storytelling, compelling social media, engaging emails, and the principles of website copy.

Course times: 9.30am – 5pm.

Perfecting Digital Content and Copywriting

£395⁰⁰+VAT

Course Date – 17th March

Apply Online

Upon completion of this course, you will be able to:

Write with confidence
Engage via social media
Understand SEO and algorithms
Get to grips with grammar

The course will cover a range of topics including:

The digital content brief and how to create one
Creating suitable content personas
How to generate likeable social and web copy
Creating effective and compelling email campaigns
The importance of storytelling
Understanding the role content plays in supporting SEO efforts
Improving your grammar to support digital content

Your Trainer

Jonathan Gabay

Jonathan is an award-winning copywriter and digital specialist.  He works with leading corporates, PR companies, and the media on websites, podcasts, blogs, videos, corporate speeches, social media, and much more.

Some of the world’s biggest brands and organisations trust him for advice and development on all aspects of content, including strategy and international corporate culture. Social and political campaigns.

Jonathan has written 15 books covering just about every aspect of marketing, PR and brand psychology content.  Many are studied at the university level.

Learn From Home

The course is delivered through our virtual learning technology over one full day.

You will gain a certificate of completion for your attendance to add to your CV and LinkedIn profile.

If you are self-funding your course please click here to apply

If your course is Employer Funded please click here to apply

I completed a Diploma in Professional Marketing (Level 6), and following my positive experience, I highly recommend Oxford College of Marketing . Very professional and kind staff too. Thank you for all your great efforts!

Layal M.

Last year I decided to take the Level 3 certification in Digital Marketing with OXCOM and I am so happy with my choice. They provided so much guidance, even if I was a distant learner the support I received was priceless. I landed on my first ever Marketing job and now I am looking forward to completing the next step. They teach you from scratch and after taking the course you have the confidence to apply the knowledge. Outstanding service provided!

Camelia P.

I'm currently studying the CIM Certificate in Professional Digital Marketing at the Oxford College of Marketing. I have been very impressed with everything regarding my virtual learning: Jane Adrain has been the tutor on my modules so far and she teaches the topic in every engaging and knowledgeable way - having breakouts so topics can be discussed with other students in the class, giving the online learning a social element; tutors are also very helpful and available for questions during assignments; college staff are very responsive and friendly; lots of learning resources are provided and reading materials suggested. Very positive about my learning so far and I highly recommend the Oxford College of Marketing.

RM K.