Dan has been working for the University of Brighton for over 15 years and is currently a Principal Lecturer in Marketing at the Brighton Business School. He heads up the marketing management degree programmes and is also the Undergraduate Programme Leader.
Prior to joining the University, Dan worked in account management undertaking a number of projects in client management, market research and communications. He continues to offer consultancy support to a broad range of organisations in marketing communications, PR, product development, market research and client relationship management. He has undertaken a number of freelance projects for advertising and PR agencies. In 2016 Dan spoke at a TEDx event on the need for risk taking in education.
Along side his current post at the University, Dan is a visiting lecturer at Queens University (Canada), the Ecole de Management Normandie (France), the Angell Business School (Germany), the University of Wittenborg (Holland) and the Ecole de Savignac (France). He also teaches for the Oxford Professional Group on their Chartered Institute of Marketing courses.
Dan has been published several times by the Association for the Advancement of Relationship Marketing and by the Learning and Teaching Support Network. He has a Masters in Marketing with specialisms in strategy, planning and law. Dan is also a member of the Chartered Institute of Public Relations. His Doctorate, on the subject of applied and experiential learning in marketing, remains a work in progress.
As the founder and Account Director of Bright Young Things (a student led marketing agency), Dan has a passion for student’s experiential learning and has mentored teams to the national final of the CIM’s pitch competition.
A CIM Chartered Marketer, Dan’s interests and hobbies include travelling and he once completed an eight-week overland journey from Thailand to the UK by train and by bus. A skilled cook and baker, Dan handmade and decorated 300 individual cakes for his wedding, and has been known, on occasions, to cook breakfast for all 40 members of the local Morris Dancing group!