In today’s fast-paced business environment, content marketing bridges the gap between brands and their audiences, by capturing attention and fostering trust. The CIM Accredited Award in Content Strategy will enable you to develop a targeted and strategic approach to content planning and creation. You will learn how to align your content strategy with wider business goals, as well as how to successfully distribute content and how to write effective copy.
As a Level 6 qualification, this Content Strategy course is aimed at marketing managers or those in supervisory roles. The CIM Award in Content Strategy can be studied as part of the CIM Diploma in Professional and Digital Marketing.
CIM Accredited Award in Content Strategy
From £390 +VAT
Study Options and Start Dates
Distance Learning can be started at a time that suits you. If you choose a Face to Face or Virtual Classes, we run one day classes throughout the year.
Next start date: 19th November
What’s Included
Up to 9 months to complete your course
Access to our online learning platform
Free Project Management course
Mock exam and revision sessions
Unlimited tutor and study support
What’s Involved
The CIM Accredited Award in Content Strategy will enable you to create a successful content strategy that aligns with your business and marketing goals. You will learn the key aspects of content planning, including audience personas, content pillars, distribution planning and content scheduling. You’ll understand how to select the right content formats for your audience and how to effective create copy that converts.
The Award in Content Strategy is assessed by a 90 minute multiple choice exam.
CIM Accredited Awards can be studied as part of the CIM Diploma in Professional and Digital Marketing.
Download The CIM Accredited Award in Content Strategy Syllabus
Distance Learning
From £390 +VAT with 9 months of support
Virtual Classes
From £590 +VAT with 9 months of support
Face to Face Classes
From £650 +VAT with 9 months of support
The Level 6 Accredited Award is a degree level qualification, designed for those in marketing management roles who wish to enhance their strategic understanding of digital disciplines.