Postgraduate Diploma in Professional Marketing

The Postgraduate Diploma in Professional Marketing qualification is only available to those who reside outside of the UK.

The Postgraduate Diploma in Professional Marketing qualification replaces the 2009 CIM Postgraduate Diploma in Marketing and is for experienced marketers (+3 years’ experience), who may have completed the CIM Diploma in Professional Marketing, CIM Digital Diploma in Professional Marketing or equivalent.

The aim of the Postgraduate Diploma in Professional Marketing is to provide experienced marketers and senior business people with strategic contemporary marketing content to equip them for the global landscape.

This masters level qualification is delivered by online learning only and is assessed via two work-based assignments and one case study examination.

All delegates undertaking this qualification will have access to our free Marketing Gateway Programme which revises basic marketing theory via an online course in preparation for the qualification.

Distance Learning

£900⁰⁰+VAT

Single Module Distance Learning £300.00 +VAT

Course Enquiry

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Postgraduate Diploma in Professional Marketing Results

Creating Entrepreneurial Change 100%

Global Marketing Decisions 100%

Course Structure

The course is assessed via three mandatory modules; Global Marketing Decisions, Creating Entrepreneurial Change and Corporate Digital Communications.

Global Marketing Decisions – Assignment based of approximately 4,750 words. The assessment is split into three tasks, the first two being a pre seen case study with the final task based on an organisation of your choice.

Creating Entrepreneurial Change – Work based assignment of approximately 4,750 words.

Corporate Digital Communications – Work based assignment of approximately 4,750 words.

There are three assessment boards each year in December, April and July. You are required to book your assessments directly with CIM. For exam-based units you will need to book your examination at an exam centre convenient to you. For examinations sat outside the UK, there may be an additional local charge. There are strict booking deadlines for assessments that are enforced by CIM, but we will remind you of these.

For the Global Marketing Decisions module, you will be asked to submit homework and complete a mock exam so that you are fully prepared for the assessment. You will receive tutor feedback on your homework and your mock exam.

For the assignment-based units (Creating Entrepreneurial Change and Corporate Digital Communications), you will work with an experienced personal tutor who will guide you through the process, answer your queries and provide feedback on your initial plan and draft of your assignment. You will also need to work to an internal timetable so we can review your assignment before submission to CIM. Your assignment will need to show evidence that you have reached the learning outcomes via a selection of tasks.

Syllabus

Global Marketing Decisions

Global Marketing Decisions is a 20-credit mandatory module which sits within the suite of Level 7 modules.

Aim of the module

A key element of the role of senior marketing managers working within a global marketing environment is to assess and develop future marketing strategies to ensure the organisation can effectively meet the challenges posed by a dynamic and diverse global marketplace. The overall purpose of the module is to prepare the learner to undertake a strategic audit of a global organisation and assess its capability and capacity to deliver across a range of business and marketing strategies before making recommendations, based upon a full critical evaluation of the various options available. Candidates will be required to apply a range of financial and risk assessment models to support decision making in relation to achieving the organisations vision, mission, and strategic business and marketing objectives.

Module structure

The module comprises three units of two learning outcomes each. Each learning outcome will be covered by the related assessment criteria and will be assessed by way of a written examination in a controlled environment, comprising compulsory tasks based on a pre-seen case study. Preparatory work will be required for this examination.

Module Assessment

Assignment based of approximately 4,750 words. The assessment is split into three tasks, the first two being a pre seen case study with the final task based on an organisation of your choice.

Creating Entrepreneurial Change

Creating Entrepreneurial Change is a 20-credit mandatory module which sits within the suite of Level 7 modules.

Aim of the module

The new constant is a disruptive state of flux, where winning managers will be those who embrace entrepreneurship and create transformational change and value for their organisation. You will investigate the dynamics of innovation and change, and this unit will enable you to identify the key learning processes in driving disruptive strategies.

Module structure

The module comprises three units of two learning outcomes each. Each learning outcome will be covered by the related assessment criteria and will be assessed by way of assignment. An assignment based on a project relating to a given scenario for an organisation of choice.

Module Assessment

Work based assignment of approximately 4,750 words.

Corporate Digital Communications

Corporate Digital Communications is a 20-credit mandatory module which sits within the suite of Level 7 modules.

Aim of the module

Senior level marketers need to be able to identify and prioritise key stakeholders, and the influence they have in determining the role for corporate reputation management in organisations. This module will enable you to critically appraise the corporate brand and the importance of digital communications in developing corporate positioning and building brand equity. Learners will be able to recommend and justify digital channels and tools effectively to support corporate reputation.

Module structure

The module comprises three units of two learning outcomes each. Each learning outcome will be covered by the related assessment criteria and will be assessed by way of assignment. The assessment will require the submission of an assignment based on a given scenario relating to an organisation of choice.

Module Assessment

Work based assignment of approximately 4,750 words.

Course Details

Entry Requirements

The Postgraduate Diploma in Professional Marketing is a master’s level qualification and is designed for marketing managers who are working at a strategic level and have at least 3 years of management experience. Most delegates at this level are graduates, hold a degree equivalent qualification or have previously completed the CIM Diploma in Professional Marketing or the CIM Digital Diploma in Professional Marketing.

Please contact us to discuss if the Postgraduate Diploma in Professional Marketing is the most suitable course for you.

Course Start Dates

The Postgraduate Diploma in Professional Marketing can be started on any unit, and at any time with online distance learning.

There are three assessment boards each year in December, April and July.

Study Options

The Postgraduate Diploma in Professional Marketing is available via online distance learning. We have payment plans to suit most students and although there are no College registration fees, you will need to budget for CIM membership and assessment fees. For more details please contact us.

The Postgraduate Diploma in Professional Marketing can be started on any unit, and at any time with online distance learning.

Courses Include

Personal tutor providing two sets of feedback on assignment based units
Homework marking and feedback
Mock exam marking and feedback
Live and recorded webinars
Recorded lectures
Extra resources, reading and videos
Access to the support team based in Oxford, UK
A free pre-course to revise marketing theory

Pricing

The cost of the CIM Postgraduate Diploma in Professional Marketing starts from £300 + VAT per module for pure distance-learning.

Please Note: This does not include the cost of your CIM membership and assessment fees. However, we do provide support and access to all the course materials for up to 3 years.

We also offer payment plans to help spread the cost of your studies.

Transition Arrangements

Transitional Arrangements from 2009 Postgraduate Diploma in Marketing

If you have completed some of the 2009 Postgraduate Diploma in Marketing, then you may have some exemptions. These can be viewed below but if you have any specific queries, please contact us.

Transition Arrangements

If you have completed the Analysis and Decision unit of the 2009 CIM Postgraduate Diploma in Marketing, you will be able to use this to transition to the new 2018 Postgraduate Diploma in Professional Marketing. The possible combinations are therefore:

Route 1:
Analysis & Decision | Managing Corporate Reputation | Emerging Themes | Marketing Leadership & Planning

Route 2:
Global Marketing Decisions | Managing Corporate Reputation | Emerging Themes | Marketing Leadership & Planning

Route 3:
Analysis & Decision | Corporate Digital Communication | Creating Entrepreneurial Change

Route 4:
Global Marketing Decisions | Corporate Digital Communication | Creating Entrepreneurial Change

Book A One-to-One Consultation

I've studied the Postgraduate Diploma in Marketing with Oxcom over the last few years. It's not been easy doing this around work commitments, however it has been made much easier with first-class, friendly support from the Oxcom team, including their tutors. This support helped me achieve a Distinction in the final written exam module! The online materials that I've had access to as part of the course have also been first rate. Overall the course has been excellent value for money and I would thoroughly recommend.

Paul Jones

The experience of being a distance learning student of this college residing in Trinidad was the most positive one... staff is helpful and reliable...truly an institute of great customer service....their support helped me in achieving my Post Grad Diploma in Marketing.....

anne ram

Fantastic support from Oxford College of Marketing throughout my Diploma course. Highly recommend the distance learning programme for those with busy jobs and wanting to complete the course at their own pace. The distance learning assignment tutors are great too - always available on e-mail and happy to call to talk through things.

George Steele

I have done my both my CIM Professional Diploma and Postgraduate Diploma in Marketing with Oxford College of Marketing through distance learning. The tutors and admin team are very supportive. Would highly recommend the school to anyone who would like to study CIM!

Ju Ed

I studied for a CIM Diploma in Professional Marketing with OXCOM, and have just received my last exam result. When choosing the program to follow, I had plenty of doubts, also because it was my first experience of distant learning. I had to put great efforts into the studies, but the organisational part worked well, payments were easy to make and in case of problems it was quite easy to call and find someone who'd help me to figure out how the things worked. The response may be not very quick, but none of my problems remained unsolved. The tutors (I worked with 2) were reasonably attentive, although I guess it depends on the person. One of my tutors was more involved than the other and made some extra steps like providing the "treasury tags" requested for the submitted paper version, which were unavailable in my country, or talking to me on the phone. Another tutor wouldn't do more than necessary, but on the professional side, they were both very thorough and it was enough to listen attentively to their suggestions to succeed with my assignments. There is a lot of useful and illuminating material on the website, and thanks to webinars I had kind of a feeling of being at school, with teachers and classmates again, although I've never seen any of them. In terms of education and experience obtained, I also value the program as very useful and comparable to a face-to-face study. I am thankful to OXCOM teachers and staff for their assistance and professionalism.

Yulia Onosovskaya

Had an outstanding experience and gained valuable insight studying with OXCOM for the Professional Certificate in Marketing. I would strongly recommend to other fellows that want to get their way into Marketing. I will definitely choose OXCOM for the Postgraduate Diploma, once I will be a more managerial position.

Valentin Vrajescu

I had a very good experience with Oxford college of marketing during my distance study to complete Professional Diploma in Marketing. Don't think all marketing schools or college are offering same service; I believe Oxford college of Marketing is the best. It was a perfect choice to go through them, they are achieving highest pass rate. I wish I enroll with Oxford College of Marketing in Post graduate Diploma in Marketing soon.

Mohammed Ismaiel

I'm about to complete my Postgraduate Diploma in Marketing at OCOM. The support from the college has been excellent throughout and the teaching is at a very high standard. I have passed my first two modules and I expect to pass the remaining two thanks to my tutors and the support staff at the college. I would highly recommend the college to anyone who is looking to study a CIM course.

Sarah Challis

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