The course is assessed via three mandatory modules; Global Marketing Decisions, Creating Entrepreneurial Change and Corporate Digital Communications.
Global Marketing Decisions – Assignment based of approximately 4,750 words. The assessment is split into three tasks, the first two being a pre seen case study with the final task based on an organisation of your choice.
Creating Entrepreneurial Change – Work based assignment of approximately 4,750 words.
Corporate Digital Communications – Work based assignment of approximately 4,750 words.
There are three assessment boards each year in December, April and July. You are required to book your assessments directly with CIM.
For the assignment-based units (Creating Entrepreneurial Change and Corporate Digital Communications), you will work with an experienced personal tutor who will guide you through the process, answer your queries and provide feedback on your initial plan and draft of your assignment. You will also need to work to an internal timetable so we can review your assignment before submission to CIM. Your assignment will need to show evidence that you have reached the learning outcomes via a selection of tasks.