The Postgraduate Diploma in Professional Marketing qualification is only available to those who reside outside of the UK.
The Postgraduate Diploma in Professional Marketing qualification replaces the 2009 CIM Postgraduate Diploma in Marketing and is for experienced marketers (+3 years’ experience), who may have completed the CIM Diploma in Professional Marketing, CIM Digital Diploma in Professional Marketing or equivalent.
The aim of the Postgraduate Diploma in Professional Marketing is to provide experienced marketers and senior business people with strategic contemporary marketing content to equip them for the global landscape.
This master’s level qualification is delivered by online learning only and is assessed via three work-based assignments.
All delegates undertaking this qualification will have access to our free Marketing Gateway Programme which revises basic marketing theory via an online course in preparation for the qualification.
Distance Learning
- Single Module Distance Learning £300.00 +VAT
Postgraduate Diploma in Professional Marketing Results
Course Structure
The course is assessed via three mandatory modules; Global Marketing Decisions, Creating Entrepreneurial Change and Corporate Digital Communications.
Global Marketing Decisions – Assignment based of approximately 4,750 words. The assessment is split into three tasks, the first two being a pre seen case study with the final task based on an organisation of your choice.
Creating Entrepreneurial Change – Work based assignment of approximately 4,750 words.
Corporate Digital Communications – Work based assignment of approximately 4,750 words.
There are three assessment boards each year in December, April and July. You are required to book your assessments directly with CIM.
For the assignment-based units (Creating Entrepreneurial Change and Corporate Digital Communications), you will work with an experienced personal tutor who will guide you through the process, answer your queries and provide feedback on your initial plan and draft of your assignment. You will also need to work to an internal timetable so we can review your assignment before submission to CIM. Your assignment will need to show evidence that you have reached the learning outcomes via a selection of tasks.
Syllabus
Course Details